uMake

uMake

3D editing software
uMake

uMake is a digital service that opens the way to make beautiful designs with a library of content and easy-to-use tools. It lets CAD professionals and 3D modeling enthusiasts create immersive 3D content on the go, giving them complete freedom to transform their imagination into a reality. The task for tubik team was to develop an attractive and efficient identity that would help uMake brand set solid connections with users and could be flexible for diverse marketing needs. Also, we worked on a bright and informative website highlighting the benefits of the tools, engaging to try them, and communicating with visitors in a friendly and confident manner.

Services
Branding
Web Design
Development
Support
Rebranding
Industries
SaaS and Digital Products Design Education
Challenge
The new client strategy included switching from a smaller professional user base to a more general audience. The existing brand identity did not cover these requirements and was outdated, lacking consistency and flexibility
What we did
  • Researched the target audience sand narrowed down new user personas
  • Developed the brand model that would allow to engage all levels of users, regardless of their professional skills in 3D design
  • Updated logo mark towards a more modern loo
  • Created a visual system that could flexibly accommodate combinations of graphic assets created with uMake, and text overlays for promo us
  • Designed a brand new commercial website for uMake
Recognition
  • Rebranding, including new website design
  • Increased engagement by 7.5% withthe app content
  • Increased installs from Google Search by 11% and installs from the website by 18%

uMake is a digital service that opens the way to make beautiful designs with a library of content and easy-to-use tools. It lets CAD professionals and 3D modeling enthusiasts create immersive 3D content on the go, giving them complete freedom to transform their imagination into a reality. The task for tubik team was to develop an attractive and efficient identity that would help uMake brand set solid connections with users and could be flexible for diverse marketing needs. Also, we worked on a bright and informative website highlighting the benefits of the tools, engaging to try them, and communicating with visitors in a friendly and confident manner.

Services
Branding
Web Design
Development
Support
Rebranding
Industries
SaaS and Digital products
Fintech
Model
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Challenge
iBilly already existed in a different form, and we needed to implement a change of focus and audience retention. We had to think carefully to cater to existing users and take into account their feedback as well as the needs of a new audience.
What we did
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Recognition
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Crew

Art Direction Brand Management Graphic Design Web Design Motion Design Copywriting 3D Illustrations Development Project Management

Ernest Asanov, Oksana Lashko Olya Zakharyan Vlad Radionov, Arthur Avakyan, Mykyta Litinskyi Valeriia Bondarieva Andriy Drobovych, Kyrylo Yerokhin Marina Yalanska Zhenya Gor, Vikiiing Oleksandr Petulko Kateryna Baikova

Service
Budget in USD
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