Glup

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Glup

Delivery app to order snacks, beer and associated stuff
Glup

Heineken Mexico has launched a mobile application for buying beer and associated goods and getting the orders delivered quickly. The design project consisted of establishing the product visual identity design and running full UI/UX design of the app.

Services
Branding
UI/UX Design
Web Design
Motion Design
Industries
Food & Beverage
Challenge
Heineken Mexico wanted an intuitive and fun app for beverage delivery that would stand out from the crowd, but would not use any of the Heineken visual identity. When they reached to tubik, they had already had a draft logo and color palette, and the task was to improve them and create a consistent, flexible, and scalable brand identity around them.
What we did
  • Ran a competitor analisys and color palette exploration
  • Created a graphic system, including custom icons and patterns
  • Designed a functional and modern delivery app with some fun touches
  • Developed a system of 3D illustrations to add contrast to photo-heavy product catalogs
  • Provided collateral marketing materials for the app promotion – landing page, AppStore previews, out-of-home advertising and merch design
Recognition
  • Operating in 5 major Mexican cities
  • 500K+ app downloads within 1 year since launch

Heineken Mexico has launched a mobile application for buying beer and associated goods and getting the orders delivered quickly. The design project consisted of establishing the product visual identity design and running full UI/UX design of the app.

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Services
Branding
UI/UX Design
Web Design
Motion Design
Industries
SaaS and Digital products
Fintech
Model
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Challenge
iBilly already existed in a different form, and we needed to implement a change of focus and audience retention. We had to think carefully to cater to existing users and take into account their feedback as well as the needs of a new audience.
What we did
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Recognition
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Crew

UI/UX Design Graphic Design Motion Design 3D Illustrations Copywriting Project Management

Anastasiia Kutnia Arthur Avakyan, Nikita Litinskiy, Dmytro Kravchenko Lada Kunitsa Sergii Valiukh, Andriy Drobovich Marina Yalanska Kate Baikova

Service
Budget in USD
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