Tag Archives: designers

design events benefits

5 Big Benefits of Attending Local Design Events

Being a designer is not only about pure creative process. Design is also about communication with colleagues, managers, clients and experts. This connection can be done not only in the flow of current projects but also at a variety of design events held all over the world. And, as the famous author and speechwriter James Humes stated, «The art of communication is the language of leadership» which works prominently in creative spheres of human activity. So, today let’s briefly review what are the key benefits which designers can get from attending specialized events like conferences, meetups, workshops and so on.

 

1. You absorb knowledge and inspiration from experienced designers

 

If you have had the chance to read about art education a couple of centuries ago, perhaps, you learned the stories how great masters started their path from apprenticeship for masters of that time. It was the way which in the case of appropriate diligence and patience could open the door to the world of genuine great art. Centuries have passed, generations have changed, but this way still hasn’t got lost in time: we learn the secrets of the job from those who have already got them through practice. That is one of the reasons to attend the design event, especially for those who only start their career in the field. Some of the speakers will give you useful tips on design tools while others will share their experience in methods of time management and collaboration. Some of them will tell you about new trends in design while others will show the flows of real projects. There is even a chance that there will be speakers who will show you the methods and ideas you’d never like to try — and even this result is positive at it saves your time and effort for testing all them by yourself. Don’t waste the opportunity to take what they are ready to share. Surely, to get the chances of positive experience higher, it’s advisable to check the program of conference or meetup beforehand.

 

You may like recognized designers more or less but remember: they ARE already well-known and successful. That means there always exists something you can learn from them. Analyze, get inspired, try to see the best features so that you could get the technique. It was effective hundred years ago in old-school art education and it still works now. 

 

2. You get live communication with experts

 

Reading the thoughts provided in the previous point, it’s easy to argue: why would you need to attend the real event if tons of them can be found via the Internet in videos, photo workshops, podcasts, articles, and books? The reason is simple: all those ways of getting professional knowledge and training are great and helpful, but none of them can fully replace the experience of live communication. The precious moments when you can ask the question right in the process of live talk flow are irreplaceable. Moreover, make no mistake: conferences and meetups are the places where everyone, including speakers and organizers, is ready and open to communicate with you while in ordinary days full of creative search, management and loads of current tasks they do not plan their time to answer the questions from other designers. Cool if they can do it but it happens not so often whereas for the professional events it is a natural state of things: everyone goes there to communicate.

 

One of the upcoming local events of that kind called Shuba Design Conference will be held in Dnipro, Ukraine in the late May. Its philosophy is all built around the idea of providing the space for effective and fruitful communication of creative people both in form of the speeches from the experts and live brainstorming with colleagues. This year the motto of the event is «Design beyond the borders» setting the new perspectives and new flows of creative energy in the sphere. Furthermore, the organizers bring out the opportunities for designers to participate in the contest of posters «BORDER STUDIES» and express their ideas in the artworks which will be accepted until 14 May. If you are interested to know more, check the details here. Let us know — we’ll be happy to get in touch!

 

design conference shuba ukraine

 

3. You can get the qualified feedback on your work

 

While most design meetups set the platform where experts share their knowledge and experience, some events also create the foundation for getting live feedback on design portfolios. One of the founders of this movement worldwide is Behance, the well-known design platform for portfolios in a variety of creative directions. Behance Portfolio Reviews held in different corners of the world let every designer get a professional and objective review from the local design community. This is one more upcoming design event we are looking forward to this May — Behance Portfolio Reviews Dnipro inviting young designers to present and discuss their portfolios.

 

behance portfolio reviews dnipro 

 

4. You set new business contacts in design sphere

 

One more big reason to attend design events is directly connected to business issues: this is usually the fruitful ground for making new contacts useful for your career. It works the same as at any other specialized event: you can get in touch with other designers for collaboration on complex projects as well as you can meet new potential clients or investors. Again, live communication and real impressions make a considerable impact on decisions which can change the prospects of individual designers or even design teams for better. 

 

5. You get refreshed from your routine and check the trends discussed at the moment

 

Last but not least is the reason of refreshment, actual for professionals from any creative sphere. Getting dip into specific tasks and working on several design projects simultaneously, artists really need that breath of fresh air which will reboot their creative energy and give new directions of vision. So, if you see the event with interesting speakers or themes actual for you, don’t hesitate to give yourself a moment of new experience: it will take you away from you current work for some time, but it will let you get back with new ideas and impressions absorbed from the design community.


Welcome to get more details on Shuba Design Conference (Dnipro, Ukraine, 27 May 2017)

Welcome to get more details on Behance Portfolio Reviews (Dnipro, Ukraine, 13 May 2017)

UI design Upper App

Time-Management Tips for Creative People

People often say that 24 hours are not enough to do everything they need. However, we can’t add a few more hours no matter how everyone wants. What we really can do is to use time properly. The process of organizing and planning your time is called time management. Today the appropriate use of time is more significant than ever before because we live in the world of strict deadlines and great demands. Time management helps us to be more productive and work smarter.

 

When you work in a creative industry, time management seems to be something far and impossible to do. Loads of work, lack of inspiration never allow you to feel free in controlling your time. Nevertheless, our bosses and clients expect us to be highly productive, so we cannot afford delays and mistakes and have to use our time in the most effective way. Today our article presents some practical tips on time management for creative workers.

 

faq set by Tubik Studio

 

Plan your day

 

Many of us coming at work may spend the whole morning surfing the social networks up till the lunchtime and then wonder where the morning hours have gone. The problem is that we rarely plan the day ahead so we don’t know which task, among hundreds needed to be done, to start with. The daily plan helps to organize the tasks and gives the review on how your day will come to pass. With the plan on hands, all you need to do for having a productive day is stick to the plan as close as you can.

 

It is useful to form your daily strategy in the evening before you sleep or in the morning before the workday begins. There are many ways to creating an effective daily plan. For example, you can write a to-do list in your datebook or take some notes on your smartphone. Moreover, today many apps make this process even easier. Here in Tubik, we know the value of time and how crucial the daily plan is for the efficient day. Recently, we launched our to-do list app Upper motivating users and boosting productivity. And it’s absolutely free for everyone.

 

upper app UI design case study

 

Prioritize the tasks

 

Creating your personal to-do list may become a problem when you have loads of tasks to accomplish. Of course, all the assignments given to us by our clients or bosses are urgent and all of them are usually marked as “to do as soon as possible” but we’re humans and it’s impossible for us to do lots of tasks at once. That’s why you need to think out the details and prioritize the important assignments. To set the priorities effectively, it can be good to answer to yourself objectively which project needs to be finished today and which can wait a bit more.

 

However, if you have a creative job, it’s not always possible to stick to your plan and accomplish the tasks in the right order. The artistic job heavily depends on inspiration and its absence can stop the whole process. In this case, creative people are recommended to have a fallback meaning the next project in the priorities. Switching to another kind of work can have the positive effect to your mind and creativity.

 

Eliminate distractions

 

If you’re a designer, a writer or an illustrator, your job includes using the Internet, full-time or partly. Of course, the net is the major source of useful information, but on the other hand, it is also the spring of distractions such as social networks and entertaining websites. Interfering the creative process, you can’t concentrate completely on the task meaning you are not able to do the job properly. Certainly, it is hard to eliminate all the web distractions since we need to check our emails or contact the clients, still, we don’t need to be online for 24 hours. In most cases, you can choose the certain time for this part of daily routine like 10 a.m and 6 p.m. and that is enough to keep up with the things going on and stay in touch with the customers.

 

copywriting for digital products

 

Track the time

 

It is said that happiness takes no account of time. Nevertheless, any project has its deadline and we have to fit it, so the count of time does matter here. To be more productive, it’s advisable to establish your own mini-deadlines for the tasks. For example, the task number one should be ready at 11.20 a.m, the next should be done at 13.00 p.m. Try to estimate the time needed for the specific assignment more objectively, do not overestimate yourself. Having a detailed schedule, you organize your time in the most efficient way and prevent your work from dragging on. Also, this helps your mind stay focused on what should be done right here and now.

 

Stop procrastinating

 

The majority of us constantly postpone our duties for a particular reason. However, sometimes it may turn into the chronic procrastinating when we do anything but work. This can’t bring any good to either you or your clients, so something has to be done about it. Here are several pieces of advice on how to reduce the procrastination in the workflow.

 

Don’t push yourself. Negative emotions never help. While you’re biting yourself for the moments of procrastination, you are not able to start work. So, the first step to take is to calm down and understand that everyone is keen to procrastinate. There’s nothing wrong with you.

 

Find out the reason. Every time we postpone tasks there is a reason standing behind it. So, when you feel like procrastinating you need to ask yourself why you are doing it. Is the task too boring, or complicated, or unclear for you? Finding a reason, you’ll be able to find the solution.

 

Split big projects into small steps. Consistently, when we have a big project ahead, it may seem a heavy burden which cannot be accomplished anytime soon. That’s why, it is always a good idea to split the project into small, clear, and simple tasks. You can also talk this through with the client and set the mini-deadlines which will definitely improve your workflow.

 

Stay focused. Multi-tasking has become a part of the routine for many of us a long time ago, but only a few people learned how to deal with it effectively. We often switch from one task to another, and as a result, nothing is done properly. Try to stay focused on one task at the time, so you could perform it as good as you can. Shifting to the other activity is effective only in case you are totally stuck and have no idea where to move next.

 

tubik studio design business

 

Be good, not perfect

 

Someone may say that perfectionism never hurts but it’s not completely true. When you constantly work under deadlines, the desire to make everything perfect may play a joke with you. Trying to avoid the smallest mistakes at the certain stage of your work, you lose the time reserved for the next steps. And when the deadline comes, you realize that you have 80% of a perfect design, while the client expected the fully accomplished work. To avoid such a situation, try not to get obsessed with the smallest details that are not vital for the task. Remember that you can always polish everything later if you need.

 

Don’t forget to enjoy your life

 

Creative job demands the creative energy, but the endless projects, meetings, brainstorming, and other work routines can make us tired no matter how much we love our job. It’s necessary to include time for relaxing into your schedule. An evening with your friends or in the gym can charge you with the positive energy and inspire you to do something new and wonderful. So, don’t forget to find the opportunity of having a good time.

 

tubik studio sketch photo

 

Using at least some of these tips, you can improve not only your workflow but everyday lifestyle too. Value your time and the others will do the same.
 

Recommended reading

 

Why Being A Perfectionist May Not Be So Perfect

 

19 Productivity and Time Management Apps for 2016

 

Deep Work: Rules for Focused Success in a Distracted World by Cal Newport

 

First Things First by Stephen R. Covey, A. Roger Merrill, and Rebecca R. Merrill

 

30 Time Management Tips For Work-Life Balance


Welcome to read Seven simple tips for beginners in digital design

tubik studio freelance teamwork

Design Workstyle. Freelance vs Teamwork.

Modern time and development of technology brought people much more ways and choices of their work style and routine. The broad availability of the Internet and its endless opportunities gave lots of workers, especially in creative spheres, the chance of being more flexible and resourceful about organization of work process which is productive and convenient for all the sides. However, all the styles of work have not only their benefits but also drawbacks, and it’s really important for a professional to consider them before making the choice in favor of the particular working routine.

 

Most of the designers working in Tubik Studio have tried in practice both workstyles which are typical for today’s designers in the sphere of web, app and branding design: most started their path as freelancers before getting into team. So, using the advantage of real life experience we would like to discuss high and low sides of freelance and work in the studio or agency. Obviously, a lot of things have already been discussed in numerous articles over this topic, but, perhaps, our thoughts can also become useful for those who are considering the theme.

tubik designers

 

Freelance

 

No doubt, due to the new technological horizons couple of decades ago freelance became the new and broad perspective of organizing work routine. It opened wide opportunities for those talented people who could not leave their homes, such as for example disabled or parents of babies and toddlers. This kind of workstyle brought easy solutions for a lot of problems and let the people realize their abilities against all the odds, so very soon it was taken over and improved by huge number of professionals in different spheres. The accents moved a bit: a lot of people made the choice of freelancing not because they didn’t need to go to an office but first of all because they could work for themselves and be the only people responsible for their own decisions, choosing the partners or customers and depending on themselves. Freelance workstyle gave them the feeling of freedom.

 

Benefits

— You are free to choose the projects and customers you want or do not want to work for;

— You make your own choice of place and time of work;

— You do not depend on other people and are able to estimate your own productivity;

— You decide what kind of tools to use for any stage of the project you work on;

— You don’t spend money on transport and other costs obvious for those who work in the office;

— You control your workload and decide on the flow and priorities of projects;

— You are totally responsible for your creative decisions and are free to stop work on the project whenever you want.

 

Drawbacks

— Less (or absent) guarantees of successful payment;

— Less (or absent) guarantees of steady workload;

— No support in creative blocks and problematic issues;

— Great amount of time spent on communication with customers, which can be not only time consuming but also highly stressful);

— Work under pressure of responsibility 100% of time;

— Absence or lower amount of live communication with colleagues on regular basis;

— No financial support in cases of sickness or holidays.

 

tubikstudio designer

Studio designer Violetta as well as most other designers in the studio tried the best and the worst of freelancing

 

Responsibilities

— You are the person responsible for communication at all levels;

— You are the person of the business controlling the financial flows, income and expenses;

— You set the deadlines and have to control them by yourself;

— You work from home or any other place and should control the influence of the conditions on your productivity;

— The scope of work you can supply is limited by your personal abilities and talent;

— You have to be strong-willed and highly organized to efficiently separate your work time and personal time.

 

Bottom line

This way of work demands high level of total and absolute responsibility in case the person wants to become really successful rather than just make a living. In the sphere of design you have to become a “Jack of all trades” being able to organize efficient workplace, fast and easy communication, keeping deadlines, controlling finance and improving as a professional all at the same time.

 

Teamwork

 

Talking about design sphere, teamwork usually means that you become a part of design studio or agency. Certainly, this style of work is different from the one described above not only in terms of workflow itself but also in terms of process organization.

 

tubikstudio teamwork

 

Benefits

— In most cases a team consists of diverse professionals in design and this gives a broad space of creativity and high chances of getting involved in complex design projects;

— Work in a team has higher level of stability in workload, planning time and finances;

— In many cases it gives the faster way of successful presenting yourself as for international design community as a result of accumulated efforts of all the team members;

— Teams include not only designers but also managers who are real and important support in terms of communication with customers, including the cases of solving conflicts and misunderstandings that are unavoidable in full-time creative work; moreover, it saves your time which you are able to devote to pure creativity instead of organizational and communication issues;

— Team has a great advantage of brainstorming and collective mind that can become very supportive especially in case of creative block or complex task;

 

project management discussion

 

— Team can take big and complex design projects splitting the parts of it to the designers who are the most capable of producing final result good for all the team productivity;

— Team provides regular communication both with designers and managers which is good for self-improvement and building social relationship;

— You have clear separation of your working space and personal space which is a vital condition of personal comfort for many people;

 

tubik studio

 

— You have a feeling of somebody to back you up that can give you more confidence;

— Team has more variants of promotion and presenting its members. In case of design sphere, it is sometimes less time-consuming and faster way to get involved into the community and take the support and popularity being a part of the team;

 

tubikstudio designers

 

— The flow of information exchange and circulation is much faster and more efficient that increases the level of general team productivity and problem-solving potential;

— Team can bring good friends into your life as well as inspiration and live energy absorbed from the other people around. 

 

tubik studio designers

 

Drawbacks

— You have to organize your routine according to the schedule of work with a team whichever flexible could be the variants offered to you;

— You have to get ready to be a part of a group. That’s vital to know that even presenting yourself as a designer you are working in the team and for the team;

— You are working in a set of restrictions and in many cases you are assigned for the projects, not choosing the tasks but getting them for your consideration and accomplishment.

 

Responsibilities

— You have to be aware that you are the part of team but as well the team is the integral part of your image;

 -You are always involved in more or less active communication flow which is natural for any kind of work. That means that you should take into account interests, habits, characters and thoughts of other people around you;

 -You have to consider not only your personal interests and prospects but also the interests and prospects of the team.

 

tubik studio brainstorm

 

Bottom line

Teamwork has its own responsibilities, seems more than for frellance, although in most cases it is an illusion. Teamwork provides the chance of taking the best from delegating responsibilities between the people who are the best for the role, so a designer has more time for pure design and creative work as well as professional self-improvement not bothering so much about management and organizational issues.

 

tubik studio ceo

 

Conclusion

 

Definitely, none of the benefits or drawbacks are absolute: as all the people are different the methods of workstyle for their best productivity should also be various. No secrets or tricks, just one man’s loss is the other man’s gain. Some of us are amazing team players while the others prefer full responsibility and decision-making only on their own shoulders. None is bad or good, all those things are extremely individual.

tubik studio brainstorm

 

Inside the studio we have gathered people who are consciously keen and able to take all the advantages of teamwork. It never ever means that any of them has lost their freedom, as all people in the studio have enough of their own private space and the chances of work not being disturbed. However, this kind of freedom is always supported with all the team who are invisibly behind you and ready to back up any moment it’s needed. So, we think that teamwork organized wisely and thoughtfully doesn’t take away designers’ individual space or freedom — vise versa, it adds to it the power of solid support and prospective ways for bigger and more complex, therefore more interesting and challenging projects and tasks.


Welcome to see the designs by Tubik Studio on Dribbble and Behance

tubik studio icons design

Basic Grammar for Designers: Must and Mustn’t in Design

There are a lot of tips what designers can do and what they should avoid doing to become successful. Most of them are reasoned and really helpful, especially for beginners in the sphere. And today we have decided to enlarge this great global collection with our set of thoughts, which are separated along basic modal verbs of English — “must” and “mustn’t”. All the points mentioned below are taken from our studio experience and we have had a really great lesson of basic English grammar, discussing all those positions together.

So, let’s get started!

 

Designers must:

 

  • Learn constantly

 

There is no point on the way where being a designer you can stop learning. Sure, if you work on several projects at the same time, it’s hard to find the time for reading professional books or blogs. However, finding this time is vital for your success, otherwise, you risk losing the essence and fundamentals.

monday post

 

  • Follow the trends

 

There are loads of ways how to keep yourself up to date with the latest and freshest trends. Following blogs and social accounts of well-known and prospective design studios, exploring established design platforms like Dribbble and Behance, watching speeches by famous designers and presentations of new products in the field, communicating with other designers at various events — all of these steps can be extremely helpful in keeping your professional horizons as broad as possible.

tubik studio designers 1

 

  • Try new tools

 

It doesn’t mean that all the professional tools, soft and applications you are going to try will be useful and helpful. Moreover, it doesn’t mean that they are going to be better than the earlier ones. However, in most cases, they will provide something new enabling you to obtain new solutions, to save your time, to create new features. The more tools you try, the higher is the chance to find those which are perfect for you and your project needs.

tubik studio work

 

  • Communicate with colleagues

 

Communication with colleagues can be both real and virtual. In both cases, it matters for your professional recognition. Don’t forget that design, as well as business, is always done by people. Socializing with colleagues can end up being involved in interesting projects, recommended to potential customers or invited to speak in front of other designers. The basic aim of communication is the exchange of information and this information can be strategic for your professional growth.

brainstorm session Tubik studio

 

  • Present and share

 

As we have already mentioned in our tips for beginning designers, sharing and presentation is the way to get not only recognition but also feedback which opens new vision of your own work. It is a well-known fact that being objective and fair about your own project is quite hard, so presentation and discussion of your work with others can be very helpful. Moreover, sharing your designs at design platforms like Dribbble and Behance, your thoughts in blogs and your professional life and routine in social accounts attract your potential customers and brings home the bacon.

tubik studio case study

 

  • Use technologies they design for

 

Designer should know what is the path of a user when he uses this or that technology. When you design the application not knowing how to use a smartphone and how it differs from using a tablet, the chances to create a viable product are really low. Updating the soft and operation system of your devices plays the same important role. Creating something for users, you should be a user yourself.

tubik studio designer 1

 

  • Use social networks

 

This point combines several aims mentioned above. Using social networks not just for private, but in professional aspect gives you three important benefits: you understand how it works from user’s view and can apply this knowledge in your job; you can get a lot of information on how other designers work and communicate with them in fast and unobtrusive way; and you can present yourself and your professional abilities on the established and promoted platform with great number of users.

 

  • Keep themselves fit and healthy

 

This actually doesn’t look like a professional tip. However, your health and fitness is the basis of your success. Putting it aside, to ‘better times’, you risk losing your ability to work and that is the thing to be remembered, always. Give your eyes the break, walk around, stretch your back muscles, eat clean and find your own enjoyable way to exercise, let it be swimming, running or anything else. It may sound «out-of-business», but your business totally depends on it.

 

  • Listen to their customers

 

If you want to make design business giving you money, you should study how to satisfy customer’s needs and sell your service. So, always listen to your customer, and ask loads of questions if needed. Get into details, feel their pain, understand their targets — and they will later give you not only money, but also promotion, which is even more important.

tubik studio design1

 

  • Test as much as possible

 

Experts in usability say that it’s impossible to be fully objective about the project you work on, especially if it’s long-term. Moreover, you are not a magician turning into anyone who will use your product to understand the best way of doing anything. Therefore, creating the idea is hot enough. You should test it to grab the real practical data and improve your product.

tubik studio designer

 

  • Present themselves as personalities

 

Presenting your professional achievements in global design community is significant on the way to recognition. But if you want to make the process even more efficient, give your work the personality. Let people know, who you are, show them how you work, share your opinions, instagram some routine. Support your skills with your personality to make them both more powerful.

 

  • Organize their day

 

If you want to make design your business rather than your hobby, organization and time-management are vital. Otherwise, you will not be able to provide the customer with the efficient workflow and get lost in tasks. Set the regime, split the tasks into smaller steps with their own due-dates and don’t neglect the to-do lists. It can make you surprised with the amount of job you are able to do when your day is properly organized.

tubik studio design

 

Designers mustn’t

 

  • Look down at their customers

 

Sure, in most cases you know more or the hell much more than your customer. However, it doesn’t make you the enlighten and doesn’t give you rights to be rude and arrogant. Your task is to understand and help rather than to humiliate and self-express.

 

  • Stop learning

 

The day you think that you are the super expert and there is nothing new for you anymore is the halfway to the death of your designer career. Self-education should never stop, especially in such dynamic field as web and app design.

 

  • Ignore users’ needs

 

Designer should always remember that in most cases neither they nor their customers are the deciding voice. The users of the final product are. Therefore, ignoring their needs is going to give a product which may be awesome and highly artistic but absolutely non-viable.

 

  • Say direct “no” to customer

 

Certainly, that doesn’t mean that the customer is always right. If all the customers knew how to create their designs, they would do it themselves and designers would get extinct. But in our world and our days, your customers are people who are asking your help and what is really important they do it not for free. So, when you do not agree with the customer’s solution or you see the better ways of solving the problem, get into the issue, ask about all the details of this wish and then offer your vision in solid but polite way, reasoning every step of your solution to the problem.

 

  • Avoid communication

 

Communication is used here globally. Obviously, when you are deep into the particular project and, let’s say, work out the complex screens, you won’t be happy to get distracted just to feel that feeling of communication. Communication here means to be ready to brainstorm, to delegate the parts of the tasks in wise and open way when it’s needed for the team or project sake. Also, it happens that designers avoid communication with customers preferring just to get the task and accomplish it how they see it right. This way can lead the designer of spending a long time accomplishing the project which is absolutely different from what the customer wants and then cause long and hard hours of frustration while redesigning.

 

  • Start the project without research

 

Starting the project without preliminary research can also cost you wasted time and effort. Without investigation and exploration you will not be aware of the situation on the market, needs, and wishes of your target audience, strong and weak sides of the competition, so the risk to create something not original or not appropriate is much higher.

 

  • Forget about coding and development

 

One more thing to bear in mind is that the product designer creates is going to be coded on the next stage. Sure, most designers want to see their products alive, working, and presenting their bright skills, and if you are one of them give out the result which will be not only visual but also supported with the materials, helping developers to breathe the life into it.

 

  • Ignore competition

 

The ever-time truth of martial art is that to be prepared you should know your enemy by sight. Certainly, design is not the war field, but this law still works. And the most important benefit of exploring the competition is not to reveal or define the enemies, but to understand what is already going on in the market and analyze how to make your product stand out from the crowd of the like.

 

  • Forget about deadlines

 

If design is your hobby or you do it just for pure art, you can ignore any kind of deadlines and time restrictions. But if you want to make design your business, you should be ready to stick to deadlines and study how to manage your time. Otherwise, you risk losing the projects and perspectives just because of breaking deadlines.

 

  • Wait for the muse

 

Creative people often say that they cannot work without necessary inspiration. They are just waiting for the muse which will help them to find the best solution. Like it or hate it, but muse which doesn’t arrive on time is not the reasonable explanation of broken deadlines or inappropriate result. Therefore, if you want to have the serious name and get respected by the clients, if you want to have a constant flow of projects and earn more and more, find the ways to call your muse when you need it, not waiting when it wants to come. By the way, the process of research and sketching for the project is one of the great ways. Appetite comes with eating, muse comes with working.


Welcome to see the designs by Tubik Studio on Dribbble and Behance

Case study Ribbet Designing illustration

Case study: Ribbet. Designing Illustration.

It is not a secret that the fast-paced and dynamic development of web and app design brings new trends into other spheres of creativity in non-stop mode. No doubt, illustration is one of the fields which is constantly and significantly affected by all the numerous changes and currents in the Web. Working on different projects and preparing various shots for Dribbble and Behance, Tubik Studio designers get regularly updated on how multipurpose and versatile can illustration be. So, today we would like to present you the new case study, this time about illustration for a web online editing service.

 

Earlier we have already presented here the case study telling about the creation of a logo for the online editor Ribbet by Tubik Studio designer Arthur Avakyan. This article continues telling about the collaboration with the same customer. This time the assignment was concentrated on illustrations for the site created by the other designer Evgeniy Tomashevsky.

 

Tubik Studio designer

Evgeniy Tomashevsky working on sketches

 

Task

Designing thematic illustrations for the specific feature of online photo editor Ribbet.

 

Tools

Pencil sketching, Adobe Illustrator

 

Process

Undoubtfully, most — if not all — the illustrations in the web fulfill several functions instead of one. They should be not only decorative stuff but can also become important features of the user interface and in cohesion with other elements of the layout help to guide a user and make using the site faster, easier and more enjoyable.

 

The illustrations accomplished by Tubik Studio for Ribbet were no exception. To be more particular, the task for the designer was to create a pack of thematic illustrations that would reflect the ideas of popular annual events. The images were intended to work as fancy cards which could be used for instant creating invitations for birthdays, weddings, parties as well as nice postcards and other pretty stuff.

 

So, given to the task, the whole pack of illustrations needed to have the same format and style providing the feeling of consistency. Moreover, it was important to make it corresponding to the general design of the site. This requirement was eased due to previous studio work: Tubik Studio designers had worked with Ribbet on new design of the site and new logo, which soon are going to be presented on the site itself and are already widely seen in Ribbet social networks accounts. So, starting work on illustrations, the designer had already got the general concept of the editor design. It influenced on the general style of the images as well as a selection of appropriate colors and shades.

 

Case Study Ribbet Tubik Studio

General design of the website and logo for Ribbet by Tubik Studio 

 

In the process, it was also vital to remember that the images had to obtain a high level of adaptability and be recognizable, bright and clear in all sizes possible to be seen at. Moreover, they had to be ready to save their beauty and style in the printed version as well. As you can see, the designer had to keep loads of things in his mind.

 

The first stage of the work required making choice about the general stylistic decision which would satisfy all the parts of the assignment. Although there are numerous stylistic trends for digital illustration nowadays, in this case, a search of the style was not really long and the decision was made to create all the pack of illustrations in flat design stylistics. It matched efficiently with the general stylistic concept of the site and was obviously defined as trendy and diverse.

 

After deciding on the general style, the next stage witnessed the most creative and elaborate part of the process which was classic old-school pencil sketching. The designer worked hard and devoted a lot of soul and passion to creating catchy details, pleasant-looking backgrounds and bright characters that would be easily recognizable, capturing, stylish and fancy.

 

Illustration in sketches

 

Illustration in sketches

 

Illustration in sketches

 

Illustration in sketches

Tiny part of sketching stage

 

When all the ideas were completed and agreed-upon, the sketches were converted into their digital body by means of Adobe Illustrator.

 

One more part of the task included sophisticated and thorough work with color. The reason was that it had to correspond not only with the general design of the site but it was also vital to reflect color associations which users typically have for specific holidays, events and special occasions. This kind of multipurpose solution could make the user experience even more effective and pleasant. So, the designer accomplished this work with a deep research of common color associations about holidays and only afterward selecting the colors that would fulfill both association and general consistency sides of the editor idea.

 

Having processed each image thoroughly, the designer presented bright and catchy images for the pack of thematic fancy cards, some of which you can see below:

 

Independence Day

Independence Day card

 

St_Patrick_s_day

St. Patrick’s Day card

 

Thanksgiving

Thanksgiving Day card

 

Remembrance_day-01

Remembrance Day card

 

NY_eve

New Year card

 

Mother_s_day

Mother’s Day card

 

Father_s_day-01

Father’s Day card

 

Valentine_s_day

Valentine’s Day card

 

Wedding_day-02

Wedding Day card

 

As it can be seen, the images covered the wide range of religious, public and family holidays.

 

The customer, fully satisfied with all the work presented, has already been using the images actively in their social network accounts as the promotional materials for new features of Ribbet service.

 

Case study Ribbet Designing illustration

The set of cards from Ribbet Facebook page

 

This assignment was full of creativity and inspiration. It has become one more case proving how much sophisticated and rigorous work should be done to create the bright multipurpose digital illustration. It also showed that doing preliminary research can help to make the result even more efficient.


Welcome to see other works by Tubik Studio on Dribbble and Behance

Tips for App Web Designers

Seven Simple Tips for a Beginner in Web and App Design

Well, let’s be honest guys: nobody starts as a smart and excellent professional ready to solve and fix at a blink. There’s always a starting point. At this very point somebody is hesitating about the workplace, someone is not sure about the salary, and there is always the one who is pondering hardly about the job itself. We know what we’re talking about: every of us has been there. That’s why we got together some thoughts in order to share with those who are starting right now.

 

design process tubik

Designers for Tubik Studio at work

 

Tip 1. Strong determination and clear ambitions

 

The first and really crucial thing may sound rather primitive: you should make sure that you really want to make it your job. There are lots of people who, being great artists, deeply creative and inspired, get broken by the necessity to work systematically with strict deadlines and loads of requirements and wishes (sometimes illogical or not-too-professional) from the customers. Clear up the nature of your job: designer is not a pure artist free of obligations and fully devoted to creativity. Nope. In different stages of your project, you’re also going to be a researcher, an analyst, a time-manager and so on and so forth. Bear in mind all those things from the very start of the way.

 

tubik art director design process

CEO of Tubik Studio Sergey Valiukh, whose working day is always full of everything

 

Tip 2. Get experience from the best artisans

 

That is a sort of eternal advice working in the sphere of web design as great as in any other field of creativity. First you study from the best stars in your trade and, if you are industrious and hard-working enough, one day you will be able to create something purely original, something of your very own. However, this day comes when you ARE ready and well-armed. So, don’t forget to study from the best. Look through the shots by the most popular teams and designers on Dribbble, Behance and any other resources for designers.

 

creative lettering session

The short lettering training session at Tubik Studio

 

One more way to absorb their experience and get some great advice from specialists is to take any chance of live meeting. All the platforms aimed to present portfolios by designers and supply different aids and useful stuff, regularly hold meetings with speakers well-known in the world of modern design, so in any country, you are able to listen to experienced professionals, ask them questions, sometimes present your works and get them evaluated. Therefore, make visiting various meetups and workshops more or less frequent part of your routine and, be sure, it will pay back very soon.

 

Tubik Studio Behance

Sergey Valiukh as a speaker

 

You may like recognized designers more or less, but remember: they ARE already well-known and successful. That means there always exists something you can learn from them. Analyze, get inspired, try to copy the best features so that you could get the technique. It was effective hundred years ago in traditional art schools and it still works now. Believe us, we’ve checked.

 

Tip 3. Share, share, share

 

There are a lot of designers who don’t hurry to share their works. Some of them are not confident enough and think they have to be much more experienced and skilled to present their creation anywhere to other designers or potential customers. The others are afraid that their ideas are going to be stolen by other designers as soon as they turn up in the Net. Actually, those thoughts and fears may be rather fair and grounded, BUT … You should realize that they are really high-quality brakes for the process of making your name in the sphere of web and app design. While you are boiling in you hesitations, other people are moving on sharing their works and getting feedback from designers and users and thus improving their creations and practicing their skills. If you want to move on in this sphere, it is essential to share. That is why Dribbble, Behance or any other way of presentation your work on the Web will make you somehow stronger and more competent in your job. Moreover, it would be fair to not only analyze and study someone’s efforts but also make it possible for others to do it with your work.

 

artgallery ui tubik studio

 

Tubik Studio Dribbble shot

Animated Dribbble shot by Tubik Studio

 

Tubik Studio animated shot

The set of shots by Tubik Studio

 

Tip 4. Keep theory and practice in the same basket

 

Well, we all know the saying that it’s not a good idea to keep all the eggs in the same basket. However, design has nothing in common with eggs. Here you really need to keep all the things together and theory should be always strengthened with practice. Don’t just analyze someone’s works — try to figure out main practical features, test using different tools yourself. Then you not only get valuable knowledge of software and sites helpful for your work but also study how to plan your time using those tools and have an opportunity to choose those resources and software, which are the most convenient and efficient for you personally.

tubik designer UI wireframing process

tubik design UI wireframing

 Test, use, keep positive!

 

Tip 5. Good old self-education

 

Ezequiel Bruni, a web/UX designer and blogger living in Mexico in his article The ultimate guide to getting started in web design says “The moment designers stop learning new things about web design is the moment they cease to be relevant. The Internet is all about relevance. Seriously, if your website looks too dated, chances are that many visitors won’t stick around to see what you have to say. Perception is everything”.

 

Well, it’s vital to say he is absolutely right. You have no choice: in the sphere as changeable and dynamic as app and web design you MUST study all the time. The good thing is that studying this craft now is much easier as tons of books, manuals and guides have already been brought out and this process never stops. There are also loads of webinars, workshops, and e-books allowing you to get more aware of major issues in the field you have chosen for your career.

 

design books education

 Studying never stops at Tubik Studio

 

Tip 6. Keep your head above the design ocean

 

If you want to create something that is going to be both useful and popular, you should always keep yourself alert. It’s really important to feel the ray of the day, to be aware of the most important and required features and demands to stay trendy and relevant. Again, looking through blogs and sites devoted to design is helpful to keep you up-to-date. Again all kinds of meetups, seminars and workshops should be mentioned, as they give you the chance both study but and — that is sometimes even more important — make new friends, get acquainted with colleagues from other cities and countries, communicate with other designers in both formal and informal atmosphere. That is always really positive, inspiring and useful experience.

 

design events dribbble

 

design event dribbble

Communication is a part of the job: Tubik Studio meeting with colleagues at different events

 

design event behance

design event behance tubik

Behance Portfolio Review in Dnipropetrovsk, Ukraine hosted by Tubik Studio

 

Tip 7. Live the job, don’t just do it

 

As it has been already mentioned above, one of the fundamentals of creating the efficient products is keeping theory and practice together. However, don’t think that it’s only about YOUR particular product. It is also about the products by others. You should live your job all the time, you should practically know and use the most trendy stuff of your trade, otherwise, you risk to lose the feeling of reality and link to your user. To understand your user, you should BE a user. Actively use social networks and applications, don’t forget to update your soft, try the newest features of mailing, instagram your life and work. Feel every step of using various products so that your own success and failures could tell you how to avoid bugs and drawbacks in your designs.

 

designers tubik team

designer tubik

Always keen to use, have fun and share

 

Hope, these tips will help you somehow and sincerely wish you good luck in every step you’re going to make on your design path.


Welcome to see other works by Tubik Studio on Dribbble and Behance