Tag Archives: design community

design events benefits

5 Big Benefits of Attending Local Design Events

Being a designer is not only about pure creative process. Design is also about communication with colleagues, managers, clients and experts. This connection can be done not only in the flow of current projects but also at a variety of design events held all over the world. And, as the famous author and speechwriter James Humes stated, «The art of communication is the language of leadership» which works prominently in creative spheres of human activity. So, today let’s briefly review what are the key benefits which designers can get from attending specialized events like conferences, meetups, workshops and so on.

 

1. You absorb knowledge and inspiration from experienced designers

 

If you have had the chance to read about art education a couple of centuries ago, perhaps, you learned the stories how great masters started their path from apprenticeship for masters of that time. It was the way which in the case of appropriate diligence and patience could open the door to the world of genuine great art. Centuries have passed, generations have changed, but this way still hasn’t got lost in time: we learn the secrets of the job from those who have already got them through practice. That is one of the reasons to attend the design event, especially for those who only start their career in the field. Some of the speakers will give you useful tips on design tools while others will share their experience in methods of time management and collaboration. Some of them will tell you about new trends in design while others will show the flows of real projects. There is even a chance that there will be speakers who will show you the methods and ideas you’d never like to try — and even this result is positive at it saves your time and effort for testing all them by yourself. Don’t waste the opportunity to take what they are ready to share. Surely, to get the chances of positive experience higher, it’s advisable to check the program of conference or meetup beforehand.

 

You may like recognized designers more or less but remember: they ARE already well-known and successful. That means there always exists something you can learn from them. Analyze, get inspired, try to see the best features so that you could get the technique. It was effective hundred years ago in old-school art education and it still works now. 

 

2. You get live communication with experts

 

Reading the thoughts provided in the previous point, it’s easy to argue: why would you need to attend the real event if tons of them can be found via the Internet in videos, photo workshops, podcasts, articles, and books? The reason is simple: all those ways of getting professional knowledge and training are great and helpful, but none of them can fully replace the experience of live communication. The precious moments when you can ask the question right in the process of live talk flow are irreplaceable. Moreover, make no mistake: conferences and meetups are the places where everyone, including speakers and organizers, is ready and open to communicate with you while in ordinary days full of creative search, management and loads of current tasks they do not plan their time to answer the questions from other designers. Cool if they can do it but it happens not so often whereas for the professional events it is a natural state of things: everyone goes there to communicate.

 

One of the upcoming local events of that kind called Shuba Design Conference will be held in Dnipro, Ukraine in the late May. Its philosophy is all built around the idea of providing the space for effective and fruitful communication of creative people both in form of the speeches from the experts and live brainstorming with colleagues. This year the motto of the event is «Design beyond the borders» setting the new perspectives and new flows of creative energy in the sphere. Furthermore, the organizers bring out the opportunities for designers to participate in the contest of posters «BORDER STUDIES» and express their ideas in the artworks which will be accepted until 14 May. If you are interested to know more, check the details here. Let us know — we’ll be happy to get in touch!

 

design conference shuba ukraine

 

3. You can get the qualified feedback on your work

 

While most design meetups set the platform where experts share their knowledge and experience, some events also create the foundation for getting live feedback on design portfolios. One of the founders of this movement worldwide is Behance, the well-known design platform for portfolios in a variety of creative directions. Behance Portfolio Reviews held in different corners of the world let every designer get a professional and objective review from the local design community. This is one more upcoming design event we are looking forward to this May — Behance Portfolio Reviews Dnipro inviting young designers to present and discuss their portfolios.

 

behance portfolio reviews dnipro 

 

4. You set new business contacts in design sphere

 

One more big reason to attend design events is directly connected to business issues: this is usually the fruitful ground for making new contacts useful for your career. It works the same as at any other specialized event: you can get in touch with other designers for collaboration on complex projects as well as you can meet new potential clients or investors. Again, live communication and real impressions make a considerable impact on decisions which can change the prospects of individual designers or even design teams for better. 

 

5. You get refreshed from your routine and check the trends discussed at the moment

 

Last but not least is the reason of refreshment, actual for professionals from any creative sphere. Getting dip into specific tasks and working on several design projects simultaneously, artists really need that breath of fresh air which will reboot their creative energy and give new directions of vision. So, if you see the event with interesting speakers or themes actual for you, don’t hesitate to give yourself a moment of new experience: it will take you away from you current work for some time, but it will let you get back with new ideas and impressions absorbed from the design community.


Welcome to get more details on Shuba Design Conference (Dnipro, Ukraine, 27 May 2017)

Welcome to get more details on Behance Portfolio Reviews (Dnipro, Ukraine, 13 May 2017)

5_Stereotypes_on_Design

5 Stereotypes about Design: Myths and Reality.

It’s never a secret that all the occupations are more or less surrounded with some stereotypes and common thoughts on both a job and a professional. None of the jobs in the sphere of web and app design can avoid this stuff, so let’s look into some stereotypes about designers and try to justify or disprove them with our own experience.

 

Stereotype 1. Designers are usually messy and untidy (as well as other creative guys).

 

There are decades or even centuries of thoughts that real creators are people never bothering about housework or other chores. They are believed to be out-of-earth, flying in their dreams and projects far from wasting time on putting things in their places. And for some people of the trade it can be true, but, being honest, most of them are rather far from success and fame.

 

Successful designers are always busy. Having their hands full, they have to be productive. That means they can never allow themselves to be untidy and messy because that is the death knell of their productivity. Design needs not only creativity but also deep concentration and thorough focus. Getting distracted from the process to find something as decent as a pencil not returned at its place will slow down the designer noticeably. When it happens several times a day or (no way!) an hour, you can forget about speed. Speed and efficiency mean more work, more customers and that is more money. Time is money, no joke. So why lose it in mess?

 

tubik designer work place

Tubik Studio CEO  Sergey Valiukh working on the project: nothing distracting, pure concentration.

 

The same should be said about the mess in a computer brain. Working with any project, a designer has to accomplish tons of updates. And if you are good at your craft, you are going to have several projects at the same time. That means that you HAVE to be organized and teach yourself to keep everything in order. Otherwise, one day you’ll get stuck in loads of files, subfiles and “the-newest-very-final” files on your desktop. In this case, deadlines are literally going to become dead.

 

Experienced designers often say that even your desk should be as tidy as possible because nothing should distract you breaking your concentration. Cluttered desk means cluttered head for many people. Think about it organizing your working space.

tubik-studio-design for business

 

Tip: Want to be productive? Keep mess as far from your desk, computer, and brain as possible.

 

Stereotype 2. Customer is always right

 

This thought is typical not only for the sphere of web and app design but for any field where you create or sell products for customers. Although, in the area of web and app design (maybe more often than in others) this rule doesn’t work in every case and context. This happens because the customers mostly see the product from their own perspective, with the target of profit or conversions as the priority. It is natural that customers will think about their own benefits. But, keep in mind, the customer is mostly not the final user of the product. And the aim of a designer is to view the task from the perspective of future users, otherwise, the customer’s priority will be failed.

 

So, it is very important to work in tight collaboration and always remember: your customer doesn’t have to know all the nuances and peculiarities of the design process. That is why THEY are customers and YOU are a designer. Be attentive and sensitive to everything that your customers want, but don’t let it go beyond the limits of reasonability and sensibility.

 

Don’t be too soft but at the same time don’t be too hard. If you are too gentle or just indifferent, if you only follow your customer’s wishes not analyzing whether they are potentially efficient, you risk not creating a good working product which will make your name and bring you more customers. If you are too hard, your customer will feel you are too intrusive and bossy, so not respectful enough to your client — and you risk not only losing this particular project but also getting notorious through word-of-mouth references from customers. Therefore, it is vital to find the happy medium.

 

tubikstudio designers

Regular brainstorming session at the studio

 

Moreover, the thing, which has been practically checked by studio designers, is the idea that communicating with your customer you should get not only his wishes but also try to get the ideas and reasons of these wishes. If you understand why your customer wants to see particular colors, shapes or transitions, it will be easier for you (if necessary) to justify other methods of realization of these ideas which would give the result desired by the customer.

 

As a piece of a practical example, we have written about the process of collaboration with designers in the case study for Ribbet logo.

 

Tip: Be attentive to your customer. Be honest with your customer. Be helpful to your customer.

Never say: I am a designer, I know how to do it better — that is not the explanation of anything even if it’s one thousand percent true.

Never say: I am just a designer, I will do anything you want (and that is not my problem if your ideas and wishes do not work).

Justify, explain and keep your head high.

Your customers MAY be not right, but they HAVE to be satisfied and that is YOUR job.

 

Stereotype 3. Designer needs to work alone for the highest productivity

 

Again, the first note to make should be “It is highly individual”. There are the people in any creative job who are absolutely unable to work in a team and give the best result when they are not disturbed by other people. However, on the basis of practice, teamwork is a great way for productivity in the sphere of design.

 

Sure, it is much simpler just to get several designers sitting together in the same room, staring at their own computer screens and not talking to each other for ages. They will be effective workers, but their effectiveness will be limited to the edges of their own desk, so the success of the company will be created by the number of individual separate energies. Well, why not?

 

Nevertheless, if you get them together as a united collective mind, it will be far more efficient. Believe us, we’ve checked. Working in the team doesn’t mean losing individual creativity or fame — vice versa, it up-sizes designers’ individual abilities and makes them working faster and more productively. Working in the team, you can gather your colleagues for a brainstorm session, you are always able to ask for advice or share the newest information and practical skills valuable for the whole team.

 

tubik studio

Tubik Studio design team: individual work always combined with tight collaboration and support

 

tubikstudio design office teamwork

tubik-studio-UI-designers

Sharing and discussion is the part of working routine

 

tubik studio brainstorm

Feeling the power of collective mind

 

Tip: You can work alone if you want, and it will never make you weak or inefficient. But work in the team of soul mates will make you even stronger and faster in your job.

 

Read more about benefits and responsibilities of teamwork and freelancing in design here 

 

Stereotype 4. The idea is a key

 

Talking about the nature of design process, there is a common thought among both designers and non-designers that the most essential and focal thing in any project is to invent (find, discover, work out) the idea. If you have a brilliant idea — you are halfway (or even closer) to success.

 

Practice shows that reality is very different. Your idea may seem absolutely brilliant for first five seconds, hours or days, and you can give yourself some time to be proud of your own geniality. However, then there will come the moment when you will have to consider your idea. And, for example, the simple research can reveal that there are several more geniuses around having come up with the same idea. That doesn’t make your one worse — it just shows that it is not unique and to make it original you will have to apply some more efforts. Moreover, your customer may not share your vision. There can appear awful difficulties in the practical realization of a new concept. So, the invention of the idea doesn’t automatically mean that it will bring the successful result.

 

Considering the specific features of web/app design job, there also can be the problem that amazing design of the interface, great animation or bright branding elements in practice can become a total failure from user’s perspective. If you don’t want it to happen, you should be ready to research, design, analyze, iterate and maybe even redesign. We have told about it in detail in our case study on designing UX/UI for Echo project.

Navigation Menu and Profile screens for Echo case study

UI Navigation menu and Profile screens v2 for Echo case study

Design and redesign of user interface for Echo project

 

tubikstudio designer illustration

weather app design UI

Hours of thoughtful work and iterations lie between the idea and the final presentation of the app

 

Therefore, the idea is a key, but you have to rotate it a hundred or even a thousand times with hard work so that you could open the door to success.

 

Tip: Don’t relax after creating the idea. It’s not the time to open a bottle of champagne and celebrate anything. Be ready that most effort is ahead.

Only hard work and its results will show if your idea was the right key to the right door.

 

Stereotype 5. Creating the concept is faster and easier than working it out

 

There are tons of legends about master artisans who need short seconds for creating immortal concepts for any idea or task. In practice, it is impossible to predict how much time a designer will need to create the concept — seconds, minutes, hours or even days.

 

Tubik Studio design

 

Tubik Studio icons set

Design of the concept and working out the details is not really a piece of cake: working on a set of romantic icons

 

Given to unbelievably high speed of design development, creating efficient, practical, original and unique concept for a project in the sphere of web/app design often demands long process of thorough research of competitors, attempts and working out loads of variants before there will be found the one which will satisfy all the sides of the process: the designer, the customer and the user. And when the concept has already been worked out and agreed upon, the process becomes more technical, logical and predictable, so it is easier to calculate timing.

 

Therefore, sometimes creating the concept is easy and fast, but in other cases, it is much harder and demanding assignment to come up with the solution of the concept than technically realize it.

 

Tubik Studio designer

The designer and CFO of Tubik Studio Valentyn Khenkin working out a logo

 

Sketches for a landing page by Tubik Studio

First sketches for a landing page by Ludmila Shevchenko

 

Tip: Creating the concept, consider all the moments and details which will enable you to simplify and speed up the process of its efficient realization.

 

Read more tips from the studio team for the novice designers

 


Welcome to see designs by Tubik Studio on Dribbble and Behance