{"id":4482,"date":"2018-03-13T18:07:05","date_gmt":"2018-03-13T15:07:05","guid":{"rendered":"https:\/\/tubikstudio.com\/?p=4482"},"modified":"2023-07-24T11:49:09","modified_gmt":"2023-07-24T11:49:09","slug":"graphic-design-what-graphic-designers-do","status":"publish","type":"post","link":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/","title":{"rendered":"Many Faces of Graphic Design: What Do Graphic Designers Do?"},"content":{"rendered":"<p><span style=\"color: #333333;\">Today&#8217;s post continues the series of answers to <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/faq-does-a-small-business-need-a-website\/\">FAQ in design<\/a> domains. Seeing the steady interest in the issues of graphic design on Quora, we have collected the most popular questions here for our readers. They cover the following\u00a0questions:<\/span><\/p>\n<ul>\n<li><span style=\"color: #333333;\">What is graphic design?<\/span><\/li>\n<li><span style=\"color: #333333;\">What are the creative directions of graphic design?<\/span><\/li>\n<li><span style=\"color: #333333;\">Is graphic design art?<\/span><\/li>\n<li><span style=\"color: #333333;\">Why is graphic design important?<\/span><\/li>\n<li><span style=\"color: #333333;\">What skills are needed to reach success in graphic design?<\/span><\/li>\n<li><span style=\"color: #333333;\">Can you be a graphic designer without drawing skills?<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #333333;\">Let&#8217;s get started with theory, practice, and a big set of examples from studio designers.<\/span><\/p>\n<h2><span style=\"color: #333333;\">What is graphic design?<\/span><\/h2>\n<p><span style=\"color: #333333;\">Graphic design is a professional sphere of human activity that lies at the crossroads of visual arts, communication, <a href=\"https:\/\/blog.tubikstudio.com\/psychology-in-design-principles-helping-to-understand-users\/\">psychology<\/a>, and other expert areas. Graphic designers create the ways and assets of\u00a0<b>communication by means of graphic (visual) elements:<\/b>\u00a0<a href=\"https:\/\/blog.tubikstudio.com\/web-design-basic-types-of-images-web-content\/\">images<\/a> of different styles and complexity, photos, types and fonts, pictograms, shapes and sizes, colors and shades, lines and curves, page layouts, etc. A graphic designer makes graphics transfer the message, so they become functional. Graphic designers can be described as a type of creatives applying their talents not in the pure art with aesthetic satisfaction as a prime, but communicating and purposeful art.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8057 size-full\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/04\/video-design-animation-tubik.jpg\" alt=\"video design animation tubik\" width=\"2200\" height=\"1467\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/04\/video-design-animation-tubik.jpg 2200w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/04\/video-design-animation-tubik-300x200.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/04\/video-design-animation-tubik-768x512.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/04\/video-design-animation-tubik-1024x683.jpg 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/04\/video-design-animation-tubik-150x100.jpg 150w\" sizes=\"auto, (max-width: 2200px) 100vw, 2200px\" \/><\/p>\n<h2><span style=\"color: #333333;\">What are the creative directions of graphic design?<\/span><\/h2>\n<p><span style=\"color: #333333;\">Today, graphic design is a broad\u00a0area\u00a0to apply artistic talents in the diversity of forms. For instance, it includes creating:<\/span><\/p>\n<ul>\n<li><a href=\"https:\/\/blog.tubikstudio.com\/big-reasons-to-apply-illustrations-in-ui-design\/\"><span style=\"color: #333333;\">illustration<\/span><\/a><\/li>\n<li><span style=\"color: #333333;\">identity (<a href=\"https:\/\/blog.tubikstudio.com\/logo-design-creative-stages\/\">logo<\/a> and <a href=\"https:\/\/blog.tubikstudio.com\/6-creative-stages-of-branding-design-step-by-step-guide\/\">branding<\/a>)<\/span><\/li>\n<li><span style=\"color: #333333;\"><a href=\"https:\/\/blog.tubikstudio.com\/small-elements-big-impact-types-and-functions-of-ui-icons\/\">icons<\/a> and pictograms<\/span><\/li>\n<li><a href=\"https:\/\/blog.tubikstudio.com\/typography-in-ui-guide-for-beginners\/\"><span style=\"color: #333333;\">typography<\/span><\/a><\/li>\n<li><span style=\"color: #333333;\">editorials<\/span><\/li>\n<li><span style=\"color: #333333;\">interface graphics and elements<\/span><\/li>\n<li><span style=\"color: #333333;\">print advertisements<\/span><\/li>\n<li><span style=\"color: #333333;\">graphic assets for <a href=\"https:\/\/blog.tubikstudio.com\/step-by-step-guide-to-custom-promo-video-design\/\">animated videos<\/a> and <a href=\"https:\/\/blog.tubikstudio.com\/case-study-tubik-in-paris-design-of-narrative-illustration\/\">cartoons<\/a><\/span><\/li>\n<li><span style=\"color: #333333;\">big print items such as posters and billboards<\/span><\/li>\n<li><span style=\"color: #333333;\">signs<\/span><\/li>\n<li><span style=\"color: #333333;\">wayfinding graphics<\/span><\/li>\n<li><span style=\"color: #333333;\">infographics<\/span><\/li>\n<li><span style=\"color: #333333;\">packaging, etc.<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #333333;\">Whatever is the goal and direction, the basic purpose of graphic design is to serve a\u00a0specific goal or set of goals by means and techniques of art. Let&#8217;s check the practical examples.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8334\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Forcecop_logo_design_tubik.png\" alt=\"Forcecop logo design tubik\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Forcecop_logo_design_tubik.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Forcecop_logo_design_tubik-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Forcecop_logo_design_tubik-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Forcecop_logo_design_tubik-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Logo design<\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7751\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/03\/deetu_business_card_illustration_tubik_studio.png\" alt=\"business card design tubik studio\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/03\/deetu_business_card_illustration_tubik_studio.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/03\/deetu_business_card_illustration_tubik_studio-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/03\/deetu_business_card_illustration_tubik_studio-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/03\/deetu_business_card_illustration_tubik_studio-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Business cards<\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8881 size-full\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/andre-logo-design-branding.jpg\" alt=\"andre logo design branding\" width=\"1200\" height=\"900\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/andre-logo-design-branding.jpg 1200w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/andre-logo-design-branding-300x225.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/andre-logo-design-branding-768x576.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/andre-logo-design-branding-1024x768.jpg 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/andre-logo-design-branding-150x113.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Truck livery design for <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-andre-corporate-brand-identity\/\">Andre Landscape<\/a><\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-8882\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/landing_design_case_study_style_search_version-1024x676.png\" alt=\"landing design case study style search version\" width=\"1024\" height=\"676\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/landing_design_case_study_style_search_version-1024x676.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/landing_design_case_study_style_search_version-300x198.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/landing_design_case_study_style_search_version-768x507.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/landing_design_case_study_style_search_version-150x99.png 150w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/landing_design_case_study_style_search_version.png 1440w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Interface illustration for a <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-colony-landing-page-for-collaboration-platform\/\">Colony landing page<\/a><\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8883 size-full\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/Binned-case-study-storyboard-1.jpg\" alt=\"Binned case study storyboard-1\" width=\"1200\" height=\"900\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/Binned-case-study-storyboard-1.jpg 1200w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/Binned-case-study-storyboard-1-300x225.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/Binned-case-study-storyboard-1-768x576.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/Binned-case-study-storyboard-1-1024x768.jpg 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/Binned-case-study-storyboard-1-150x113.jpg 150w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Storyboard: illustrations for\u00a0<a style=\"color: #333333;\" href=\"https:\/\/tubikstudio.com\/case-study-binned-promo-video-design\/\">Binned promo video<\/a><\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8527\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/design_universe_illustration_tubik.png\" alt=\"design universe illustration tubik\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/design_universe_illustration_tubik.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/design_universe_illustration_tubik-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/design_universe_illustration_tubik-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/design_universe_illustration_tubik-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Title illustration for\u00a0<a href=\"https:\/\/blog.tubikstudio.com\/light-or-dark-ui-tips-choose-proper-color-scheme\/\">Tubik blog article<\/a><\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8884\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/stickers_tubik_studio_digital_art.jpg\" alt=\"stickers tubik studio digital art\" width=\"1000\" height=\"750\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/stickers_tubik_studio_digital_art.jpg 1000w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/stickers_tubik_studio_digital_art-300x225.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/stickers_tubik_studio_digital_art-768x576.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/stickers_tubik_studio_digital_art-150x113.jpg 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Stickers design<\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8644\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/12\/badges_illustration_tubik_studio.png\" alt=\"badges illustration tubik studio\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/12\/badges_illustration_tubik_studio.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/12\/badges_illustration_tubik_studio-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/12\/badges_illustration_tubik_studio-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/12\/badges_illustration_tubik_studio-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Badges for Pukapal app<\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8885\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/opera-review-video-animation-tubik-studio.gif\" alt=\"opera review video animation tubik-studio\" width=\"800\" height=\"600\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Illustration for <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-opera-year-in-review-video-design\/\">Opera promo video<\/a><\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8886\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-alarm-popup.jpg\" alt=\"toonie alarm popup\" width=\"1000\" height=\"664\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-alarm-popup.jpg 1000w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-alarm-popup-300x199.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-alarm-popup-768x510.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-alarm-popup-150x100.jpg 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Character design for <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-toonie-alarm-mascot-design-for-ui-interactions\/\">Toonie Alarm<\/a><\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8888\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/tubikarts-book-cover-design-1.png\" alt=\"tubikarts book cover design\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/tubikarts-book-cover-design-1.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/tubikarts-book-cover-design-1-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/tubikarts-book-cover-design-1-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/tubikarts-book-cover-design-1-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Book cover design<\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-7950\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration-1024x768.png\" alt=\"cinema fan illustration\" width=\"1024\" height=\"768\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration-1024x768.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration-150x113.png 150w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png 1600w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Theme poster-style illustration<\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #333333;\">Is graphic design art?<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">In short, no, most professionals in this sphere do not position and call themselves artists.<\/span><\/p>\n<p><span style=\"color: #333333;\">Defining art, <a style=\"color: #333333;\" href=\"https:\/\/www.merriam-webster.com\/dictionary\/art\" rel=\"nofollow\">Merriam-Webster dictionary<\/a> describes it as &#8220;the conscious use of skill and creative imagination especially in the production of aesthetic objects&#8221;. The objects of art are appreciated mostly for their beauty, aesthetic value and emotional appeal. And all that is not the primary goal set for design.<\/span><\/p>\n<p><span style=\"color: #333333;\">Graphic designers&#8217; jobs could be described as building a bridge between the art and the functional goal-centered design. They mix the power of art and functionality within the limits of particular goals and a definite audience. &#8220;Good design is a lot like clear thinking made visual,&#8221; said Edward Tufte and that is a cool definition showing what graphic designers strive to achieve.<\/span><\/p>\n<p><span style=\"color: #333333;\">It&#8217;s easy to see that graphic design covers various aspects of human life dealing with visual communication, from books and posters to complex mobile apps or 3D animation. Supported by research, analysis, and testing, graphics enhance usability, strengthen branding and provide a positive user experience. That is the point where art and functionality merge and meld for the sake of making people happier by solving problems and satisfying wishes.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-7658\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/04\/dating-app-landing-page-design.png\" alt=\"dating app landing page design\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/04\/dating-app-landing-page-design.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/04\/dating-app-landing-page-design-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/04\/dating-app-landing-page-design-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/04\/dating-app-landing-page-design-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Theme illustration for a dating app landing page<\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #333333;\">Why is graphic design important?<\/span><\/h2>\n<p><span style=\"color: #333333;\">This question is often asked and not so easy to answer. One of the reasons why this professional field has such a broad presence in our lives lies in the fact that people are mostly visual creatures. We tend to perceive\u00a0<a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/visual-perception-icons-vs-copy-in-ui\/\">images faster than words<\/a>. We are influenced by colors and shapes. We respond to characters and symbols. We need prompts and visual hierarchy. We are dependent on emotions and feelings. The list may be prolonged &#8211; and\u00a0graphic design is what makes the difference.<\/span><\/p>\n<p><span style=\"color: #333333;\">It rarely occurs that the object of graphic design serves only one objective. Let&#8217;s look into the core goals set for graphic assets.<\/span><\/p>\n<h3><span style=\"color: #333333;\"> Identification<\/span><\/h3>\n<p><span style=\"color: #333333;\">This aspect deals primarily with branding, first of all, <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/logo-design-creative-stages\/\">logos<\/a> which\u00a0set the foundation for\u00a0a brand strategy. Designers have to\u00a0consider multiple factors\u00a0regarding the target audience, laws and rules of artistic harmony, the psychology of <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/color-in-design-influence-on-users-actions\/\">color<\/a>\u00a0and <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/knock-design-into-shape-psychology-of-shapes\/\">shape<\/a>, impact on human perception and emotions, the current conditions on the market as well as business goals of the brand or company. Moreover, visual images are memorable which enhances brand awareness.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8335\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Whizzly_mascot_logo_design_tubik.png\" alt=\"Whizzly mascot logo design tubik\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Whizzly_mascot_logo_design_tubik.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Whizzly_mascot_logo_design_tubik-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Whizzly_mascot_logo_design_tubik-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/01\/Whizzly_mascot_logo_design_tubik-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Whizzly logo design<\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #333333;\">Beauty<\/span><\/h3>\n<p><span style=\"color: #333333;\">Beauty means much as it works like a hook for the users or viewers dealing with visual stuff from advertising to book covers, cartoons, user interfaces of all kinds, packaging, photos and loads of other things. We tend to be emotionally and aesthetically engaged. Although content and functionality are crucial for problem-solving, people still live by the unwritten rule that a good dress is a card of invitation. Attractive appearance is highly important to engage users in trying a product, watching a video, especially regarding the modern intense competition. Graphic design also becomes a powerful tool for UI beautification from small details like <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/small-elements-big-impact-types-and-functions-of-ui-icons\/\">icons<\/a> to significant elements like <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/how-to-create-original-flat-illustrations-designers-tips\/\">illustrations<\/a> and <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/mascot-magic-personifying-your-brand\/\">mascots<\/a>.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8134\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/02\/booking_service_ui_tubik.png\" alt=\"booking service ui tubik\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/02\/booking_service_ui_tubik.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/02\/booking_service_ui_tubik-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/02\/booking_service_ui_tubik-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/02\/booking_service_ui_tubik-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Travel app landing page<\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8889\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/identity_event_branding_design_tubik.png\" alt=\"identity event branding design_tubik\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/identity_event_branding_design_tubik.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/identity_event_branding_design_tubik-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/identity_event_branding_design_tubik-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/identity_event_branding_design_tubik-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><em>Event branding for Behance Portfolio Reviews Dnipro<\/em><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #333333;\">Theme and mood<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Visual elements, as well as copy,\u00a0not only transfer the message but also set the tone and voice of communication. It\u00a0may be reached with a <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/light-or-dark-ui-tips-choose-proper-color-scheme\/\">background<\/a>, <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/8-typography-tips-for-designers-how-to-make-fonts-speak\/\">typography<\/a>, composition, color palette, shapes and sizes, stylistic approaches which inform the user about the product\u00a0from the first seconds of contact. Visual perception plays a big role in decision-making, especially in cases of\u00a0introduction: short minutes\u00a0or even seconds are vital to get the user interested.\u00a0As well, following popular trends, graphic designers give the object up-to-date look which is an essential\u00a0factor of trust for many users.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-8870\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/09\/UI-navigation-design-elements-1024x768.png\" alt=\"UI navigation design elements\" width=\"1024\" height=\"768\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/09\/UI-navigation-design-elements-1024x768.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/09\/UI-navigation-design-elements-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/09\/UI-navigation-design-elements-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/09\/UI-navigation-design-elements-150x113.png 150w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2017\/09\/UI-navigation-design-elements.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Illustration for a blog article on <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/ux-design-glossary-interface-navigation-elements-set-2\/\">UI navigation<\/a><\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #333333;\">Explanation, information, and guiding<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">This aspect is presented both in print assets and digital interfaces in various tutorials, manuals, tool-tips, guides etc. A picture is really worth a thousand words: it saves precious time and helps to avoid big copy blocks. Even more, graphics based on a thorough analysis of the target audience turn on the mechanism of empathy and emotional appeal.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-8395\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/guidelines_branding_tubik_design-binned-logo-1024x768.png\" alt=\"guidelines branding tubik design binned logo\" width=\"1024\" height=\"768\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/guidelines_branding_tubik_design-binned-logo.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/guidelines_branding_tubik_design-binned-logo-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/guidelines_branding_tubik_design-binned-logo-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/guidelines_branding_tubik_design-binned-logo-150x113.png 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Style guide for <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-binned-brand-identity-design-for-cleaning-service\/\">Binned<\/a><\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #333333;\">Navigation improvement<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Custom graphic elements are a great way to improve navigation and boost usability. Practice shows it has a great impact on conversions and retaining readers, providing easy flow of journey through the website or app, map or city navigation. In addition, all this positive influence is supported by aesthetic pleasure\u00a0if visual performance is consistent and keeps a harmonic composition.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8153\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/11\/tubik-studio-blog_app.png\" alt=\"tubik studio blog app\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/11\/tubik-studio-blog_app.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/11\/tubik-studio-blog_app-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/11\/tubik-studio-blog_app-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/11\/tubik-studio-blog_app-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Custom category icons for a blog app<\/em><\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8826 size-full\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/12\/mobile-ui-case-study-tubik-blog.jpg\" alt=\"mobile ui case study tubik-blog\" width=\"1024\" height=\"683\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/12\/mobile-ui-case-study-tubik-blog.jpg 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/12\/mobile-ui-case-study-tubik-blog-300x200.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/12\/mobile-ui-case-study-tubik-blog-768x512.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/12\/mobile-ui-case-study-tubik-blog-150x100.jpg 150w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><em>Artistic custom icons for <a href=\"https:\/\/blog.tubikstudio.com\/case-study-cuteen-uiux-design-for-mobile-photo-editor\/\">Cuteen app<\/a><\/em><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #333333;\">Characters boosting communication<\/span><\/h3>\n<p><span style=\"color: #333333;\">Personification applied appropriately is a factor of positive user experience, it strengthens the brand image and brand awareness. That is why <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/mascot-magic-personifying-your-brand\/\">mascots<\/a> and characters often become a part of a design concept and content strategy. And here graphic designers can show their best. Efficient mascots corresponding to expectations of the target audience provide originality and flow of communication which is closer to natural.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8890\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-sticker-screen.jpg\" alt=\"toonie sticker screen\" width=\"1000\" height=\"663\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-sticker-screen.jpg 1000w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-sticker-screen-300x199.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-sticker-screen-768x509.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/toonie-sticker-screen-150x99.jpg 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-toonie-alarm-mascot-design-for-ui-interactions\/\">Toonie mascot design<\/a><\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<h3><span style=\"color: #333333;\">Stylish copy<\/span><\/h3>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">This is all about <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/typography-in-ui-guide-for-beginners\/\">typography<\/a>, the important branch of graphic design dealing with letters as a design object. <a href=\"https:\/\/blog.tubikstudio.com\/copywriting-mobile-web-interfaces-types-ui-copy\/\">Copy<\/a> applied to\u00a0various products should be not only legible and readable but also nice, attractive and emotional. In cases of <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/get-original-benefits-of-handcrafted-lettering-in-design\/\">lettering for branding<\/a>, it also adds such vital features as originality and recognizability.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8106\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/tubikstudio-teamwork-designers.png\" alt=\"tubikstudio teamwork designers\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/tubikstudio-teamwork-designers.png 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/tubikstudio-teamwork-designers-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/tubikstudio-teamwork-designers-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2016\/09\/tubikstudio-teamwork-designers-150x113.png 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p><em>Creative<\/em> <em>lettering for theme illustration<\/em><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #333333;\">What skills are needed to reach success in graphic design?<\/span><\/h2>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Requirements to the specialists in\u00a0graphic design often include the following:<\/span><\/p>\n<ul>\n<li><span style=\"color: #333333;\">technical artistic skills and preferably qualification in some sort of visual art<\/span><\/li>\n<li><span style=\"color: #333333;\">artistic talent and creative nature<\/span><\/li>\n<li><span style=\"color: #333333;\">good artistic eye and feeling of harmony<\/span><\/li>\n<li><span style=\"color: #333333;\">ability to draw well<\/span><\/li>\n<li><span style=\"color: #333333;\">good skills in composition and visual analysis<\/span><\/li>\n<li><span style=\"color: #333333;\">ability to work on the analysis of the <a href=\"https:\/\/blog.tubikstudio.com\/business-oriented-design-know-your-target\/\">target audience<\/a> and possible options of communication with it<\/span><\/li>\n<li><span style=\"color: #333333;\">ability to apply different techniques of drawing and painting, preferably both with manual and digital tools (Photoshop, Illustrator, etc.)<\/span><\/li>\n<li><span style=\"color: #333333;\">ability to learn and self-improve all the time as the sphere is extremely dynamic and diverse etc.<\/span><\/li>\n<\/ul>\n<p><span style=\"color: #333333;\">So, if you want to build your career in this sphere, it could be helpful to think in which of the mentioned positions you feel strong and which ones need to be improved. As well, nowadays it\u2019s vital to be quite flexible in applying diverse design tools like Photoshop, Illustrator, etc. So, practice and training are needed all the time to get prepared for modern design tasks.<\/span><\/p>\n<p><span style=\"color: #333333;\">Coming from the side of knowledge, it would be very useful to get some knowledge about <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/gestalt-theory-for-ux-design-principle-of-proximity\/\">color theory<\/a>, <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/psychology-in-design-principles-helping-to-understand-users\/\">psychology<\/a>, strategies and design flow for <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/6-creative-stages-of-branding-design-step-by-step-guide\/\">branding and marketing<\/a>, negotiation skills, basics of <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/design-for-business-free-e-book-by-tubik-team\/\">business and sales<\/a> and other stuff that gets designer closer to clients and final users. In addition,\u00a0it gives a broader outlook and makes the process of sharing creative ideas more natural and productive.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-8891 size-full\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/logo_design_process_tubik_studio.jpg\" alt=\"logo design process tubikstudio\" width=\"1500\" height=\"1000\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/logo_design_process_tubik_studio.jpg 1500w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/logo_design_process_tubik_studio-300x200.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/logo_design_process_tubik_studio-768x512.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/logo_design_process_tubik_studio-1024x683.jpg 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/logo_design_process_tubik_studio-150x100.jpg 150w\" sizes=\"auto, (max-width: 1500px) 100vw, 1500px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>The creative process for <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-appshack-logo-design-for-digital-agency\/\">App Shack logo<\/a> design<\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #333333;\">Can you be a graphic designer without drawing skills?<\/span><\/h2>\n<p><span style=\"color: #333333;\">Well, in short: if we are talking about graphic design without high goals for success, yes, it may happen that you can earn their living in the sphere without great skills in drawing. Still, on the ground of practice, in the cases\u00a0<b>when a graphic designer aims at professional growth, cool career, and really interesting projects, drawing skills and knowledge of academic drawing theory are a vital condition of success.<\/b><\/span><\/p>\n<p><span style=\"color: #333333;\">To get a bit deeper, it&#8217;s worth mentioning that in some other spheres of design it happens that you can be a high-level professional without being skillful in drawing (still, graphic design definitely doesn&#8217;t belong to them). For example, in the current conditions of the UI design field, with a variety of tools and hundreds of stocks with graphic assets like icons, illustrations, and photos, these resources\u00a0may be enough for creating some kinds of interfaces. However, those who strive for originality, functional and unique graphics for their projects will create them from scratch or delegate these tasks to graphic designers. And the great high-quality graphic assets are basically grounded in great knowledge and skills of drawing and painting. Unlike other spheres, in graphic design, it is the core to be able to draw if you aim at success.<\/span><\/p>\n<p><span style=\"color: #333333;\"> Art school and lessons of academic drawing in its classic form give a broad and solid artistic basis of composition, coloristic, drawing and painting techniques, history of arts. Adding to them the hours of elaborate training in which you practice hand-drawing, painting, sketching, ocular estimation, ability to see and transfer the slightest shades and shadows and the like, you get much stronger, more skillful and diverse as an artist. This is actually the best basis for creating nice, stylish and high-quality graphics with the complexity of any level required.<\/span><\/p>\n<p><span style=\"color: #333333;\">As for real examples, graphic designers at\u00a0Tubik Studio\u00a0do have the remarkable basis of professional training and academic qualification starting from several years of intensive studying in art schools and then moving up with majors in architecture, visual arts, and design. With all that stuff, mastering design software like Adobe Photoshop and Illustrator and combining it with the knowledge of modern trends in digital design and art, they have worked out their personal artistic style and have developed it more and more in actual design projects accomplished by the studio as well as design concepts.<\/span><\/p>\n<p><span style=\"color: #333333;\"> Creating illustrations and icons for real UI\/UX designs and testing them in combination with other elements, working on logos and other branding elements, practicing hand-sketching and drawing as well as digital illustrations just for developing better and faster use of software, they get to the solutions which are original, beautiful and functional. Sure, this is a personal opinion based on long-term design research and day-by-day work with a team of designers.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8893\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-sketching.jpg\" alt=\"olympic games sketching\" width=\"1000\" height=\"664\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-sketching.jpg 1000w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-sketching-300x199.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-sketching-768x510.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-sketching-150x100.jpg 150w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-large wp-image-8892\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-illustration-tutorial-tubik-blog-1024x768.png\" alt=\"olympic games illustration tutorial tubik blog\" width=\"1024\" height=\"768\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-illustration-tutorial-tubik-blog-1024x768.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-illustration-tutorial-tubik-blog-300x225.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-illustration-tutorial-tubik-blog-768x576.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-illustration-tutorial-tubik-blog-150x113.png 150w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/03\/olympic-games-illustration-tutorial-tubik-blog.png 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n<p><span style=\"color: #333333;\"><em>Sketching for <a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-winter-olympics-illustration-process\/\">Winter Olympics illustration<\/a><\/em><\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"color: #333333;\">Today\u2019s brief FAQ review is over, but new answers are coming very soon, stay tuned!<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-8531\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/illustration_moodboards_design_tubik.jpg\" alt=\"illustration moodboards design tubik\" width=\"800\" height=\"600\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/illustration_moodboards_design_tubik.jpg 800w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/illustration_moodboards_design_tubik-300x225.jpg 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/illustration_moodboards_design_tubik-768x576.jpg 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2018\/06\/illustration_moodboards_design_tubik-150x113.jpg 150w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h2><span style=\"color: #333333;\">Useful Reading<\/span><\/h2>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/flat-design-history-benefits-and-practice\/\" target=\"_blank\" rel=\"noopener noreferrer\">Flat Design. History, Benefits, and Practice<\/a><\/span><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/design-glossary-color-terms-and-definitions\/\" target=\"_blank\" rel=\"noopener noreferrer\">Design Glossary: Color. Terms and Definitions<\/a><\/span><\/p>\n<p><a href=\"https:\/\/blog.tubikstudio.com\/big-reasons-to-apply-illustrations-in-ui-design\/\">Functional Art: 10 Big Reasons to Apply Illustrations in UI Design<\/a><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/state-of-the-art-15-creative-graphic-design-concepts\/\" target=\"_blank\" rel=\"noopener noreferrer\">State of the Art: 15 Creative Graphic Design Concepts<\/a><\/span><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/illustration-in-ui-art-in-action\/\" target=\"_blank\" rel=\"noopener noreferrer\">Illustration in UI. Art in Action<\/a><\/span><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/case-study-winter-olympics-illustration-process\/\">Case Study: Winter Olympics Illustration. Step-by-Step Process<\/a><\/span><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/how-to-create-original-flat-illustrations-designers-tips\/\">How to Create Original Flat Illustrations: Designer\u2019s Tips<\/a><\/span><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/small-elements-big-impact-types-and-functions-of-ui-icons\/\">Small Elements, Big Impact: Types and Functions of UI Icons<\/a><\/span><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/6-creative-stages-of-branding-design-step-by-step-guide\/\">6 Creative Stages of Branding Design: Step-by-Step Guide<\/a><\/span><\/p>\n<p><span style=\"color: #333333;\"><a style=\"color: #333333;\" href=\"https:\/\/blog.tubikstudio.com\/logo-design-creative-stages\/\">Logo Design: Creative Stages<\/a><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The article covers variety of questions about graphic design: definition, directions, skills needed for a successful career and a huge pack of design examples.<\/p>\n","protected":false},"author":3,"featured_media":7950,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3,6,7],"tags":[158,168,212,213,214,219,237,34,239,47,242,104,248,107,299,118,447,134,465,138,482,144,537,145],"coauthors":[],"class_list":["post-4482","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","category-illustration","category-processes_and_tools","tag-designers","tag-digital-art","tag-graphic-design","tag-graphic-design-article","tag-graphic-design-examples","tag-graphic-designers","tag-icons","tag-best-design-practices","tag-identity-design","tag-branding","tag-identity-design-examples","tag-design-best-practices","tag-illustration","tag-design-career","tag-logo-design","tag-design-examples","tag-tubik-studio","tag-design-job","tag-ui-design-examples","tag-design-process","tag-user-experience","tag-design-services","tag-web-design-examples","tag-design-skills"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Many Faces of Graphic Design: What Do Graphic Designers Do?<\/title>\n<meta name=\"description\" content=\"The article covers variety of questions about graphic design: definition, directions, skills needed for a successful career and a huge pack of design examples.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Many Faces of Graphic Design: What Do Graphic Designers Do?\" \/>\n<meta property=\"og:description\" content=\"The article covers variety of questions about graphic design: definition, directions, skills needed for a successful career and a huge pack of design examples.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/\" \/>\n<meta property=\"og:site_name\" content=\"Tubik Blog: Articles About Design\" \/>\n<meta property=\"article:published_time\" content=\"2018-03-13T15:07:05+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-07-24T11:49:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1600\" \/>\n\t<meta property=\"og:image:height\" content=\"1200\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"Marina Yalanska\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Marina Yalanska\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"10 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/\",\"url\":\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/\",\"name\":\"Many Faces of Graphic Design: What Do Graphic Designers Do?\",\"isPartOf\":{\"@id\":\"https:\/\/tubikstudio.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png\",\"datePublished\":\"2018-03-13T15:07:05+00:00\",\"dateModified\":\"2023-07-24T11:49:09+00:00\",\"author\":{\"@id\":\"https:\/\/tubikstudio.com\/blog\/#\/schema\/person\/320206b0076eb11ea0c0d4d17012c36f\"},\"description\":\"The article covers variety of questions about graphic design: definition, directions, skills needed for a successful career and a huge pack of design examples.\",\"breadcrumb\":{\"@id\":\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#primaryimage\",\"url\":\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png\",\"contentUrl\":\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png\",\"width\":1600,\"height\":1200,\"caption\":\"cinema fan illustration\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/tubikstudio.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Many Faces of Graphic Design: What Do Graphic Designers Do?\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/tubikstudio.com\/blog\/#website\",\"url\":\"https:\/\/tubikstudio.com\/blog\/\",\"name\":\"Tubik Blog: Articles About Design\",\"description\":\"Tubik Studio\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/tubikstudio.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/tubikstudio.com\/blog\/#\/schema\/person\/320206b0076eb11ea0c0d4d17012c36f\",\"name\":\"Marina Yalanska\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/tubikstudio.com\/blog\/#\/schema\/person\/image\/2ddde1c118fcf989ce8e73997a3909dd\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/630af235953a586b42ed17f9ea472b131bcde00719efc655984d63ca2078e7a2?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/630af235953a586b42ed17f9ea472b131bcde00719efc655984d63ca2078e7a2?s=96&d=mm&r=g\",\"caption\":\"Marina Yalanska\"},\"url\":\"https:\/\/tubikstudio.com\/blog\/author\/marina-yalanska\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Many Faces of Graphic Design: What Do Graphic Designers Do?","description":"The article covers variety of questions about graphic design: definition, directions, skills needed for a successful career and a huge pack of design examples.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/","og_locale":"en_US","og_type":"article","og_title":"Many Faces of Graphic Design: What Do Graphic Designers Do?","og_description":"The article covers variety of questions about graphic design: definition, directions, skills needed for a successful career and a huge pack of design examples.","og_url":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/","og_site_name":"Tubik Blog: Articles About Design","article_published_time":"2018-03-13T15:07:05+00:00","article_modified_time":"2023-07-24T11:49:09+00:00","og_image":[{"width":1600,"height":1200,"url":"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png","type":"image\/png"}],"author":"Marina Yalanska","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Marina Yalanska","Est. reading time":"10 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/","url":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/","name":"Many Faces of Graphic Design: What Do Graphic Designers Do?","isPartOf":{"@id":"https:\/\/tubikstudio.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#primaryimage"},"image":{"@id":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#primaryimage"},"thumbnailUrl":"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png","datePublished":"2018-03-13T15:07:05+00:00","dateModified":"2023-07-24T11:49:09+00:00","author":{"@id":"https:\/\/tubikstudio.com\/blog\/#\/schema\/person\/320206b0076eb11ea0c0d4d17012c36f"},"description":"The article covers variety of questions about graphic design: definition, directions, skills needed for a successful career and a huge pack of design examples.","breadcrumb":{"@id":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#primaryimage","url":"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png","contentUrl":"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2019\/12\/cinema_fan_illustration.png","width":1600,"height":1200,"caption":"cinema fan illustration"},{"@type":"BreadcrumbList","@id":"https:\/\/tubikstudio.com\/blog\/graphic-design-what-graphic-designers-do\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/tubikstudio.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Many Faces of Graphic Design: What Do Graphic Designers Do?"}]},{"@type":"WebSite","@id":"https:\/\/tubikstudio.com\/blog\/#website","url":"https:\/\/tubikstudio.com\/blog\/","name":"Tubik Blog: Articles About Design","description":"Tubik Studio","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/tubikstudio.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/tubikstudio.com\/blog\/#\/schema\/person\/320206b0076eb11ea0c0d4d17012c36f","name":"Marina Yalanska","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/tubikstudio.com\/blog\/#\/schema\/person\/image\/2ddde1c118fcf989ce8e73997a3909dd","url":"https:\/\/secure.gravatar.com\/avatar\/630af235953a586b42ed17f9ea472b131bcde00719efc655984d63ca2078e7a2?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/630af235953a586b42ed17f9ea472b131bcde00719efc655984d63ca2078e7a2?s=96&d=mm&r=g","caption":"Marina Yalanska"},"url":"https:\/\/tubikstudio.com\/blog\/author\/marina-yalanska\/"}]}},"post_mailing_queue_ids":[],"_links":{"self":[{"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/posts\/4482","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/comments?post=4482"}],"version-history":[{"count":6,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/posts\/4482\/revisions"}],"predecessor-version":[{"id":14471,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/posts\/4482\/revisions\/14471"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/media\/7950"}],"wp:attachment":[{"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/media?parent=4482"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/categories?post=4482"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/tags?post=4482"},{"taxonomy":"author","embeddable":true,"href":"https:\/\/tubikstudio.com\/blog\/wp-json\/wp\/v2\/coauthors?post=4482"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}