

{"id":16838,"date":"2026-01-13T19:04:48","date_gmt":"2026-01-13T19:04:48","guid":{"rendered":"https:\/\/blog.tubikstudio.com\/?p=16838"},"modified":"2026-04-06T12:10:34","modified_gmt":"2026-04-06T12:10:34","slug":"hyperion-case-study-production-website","status":"publish","type":"post","link":"https:\/\/tubikstudio.com\/blog\/hyperion-case-study-production-website\/","title":{"rendered":"Hyperion Case Study: A Production Powerhouse Reimagined"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">The desert wind hits different when you&#8217;re scouting location shots at golden hour. That\u2019s where Hyperion works best\u2014in the heat, the light, the unpredictable now. A talented crew of producers, directors, and artists, they get things made wherever the shoot calls them\u2014from Palm Springs to Paris, from Soho to CDMX. Hyperion\u2019s client decks speak for themselves, and so do their shoots\u2014commercials, editorial campaigns, print ads, augmented reality.\u00a0<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"hyp_00 HD\" src=\"https:\/\/player.vimeo.com\/video\/1136026308?dnt=1&amp;app_id=122963\" width=\"500\" height=\"375\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">While their old website was okay, it was static. Flat. Quiet in the wrong ways. It didn\u2019t capture the pulse of a team that\u2019s as much about creativity as it is about logistics. So when Hyperion came to us, the ask was clear: help us build a site that matches the scope of what we do\u2014and how we do it.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Mapping Out the Fix<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">We began with research\u2014not the kind you delegate to ChatGPT, but the kind where you open Figma tabs and Webflow backends and run click-paths on competitor sites all day long. We looked at the state of production company websites, creative management portfolios, and hybrid studios that work between fashion, content, and tech.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">A pattern emerged: too many tried to look like galleries, or worse\u2014startups. But Hyperion didn\u2019t need hype\u2014it needed clarity.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">We knew the bones had to do more:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <\/span><b>modular system<\/b><span style=\"font-weight: 400;\"> that could scale with projects, talent, and services.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <\/span><b>CMS structure<\/b><span style=\"font-weight: 400;\"> that wouldn\u2019t buckle under new locations or last-minute campaigns.<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A <\/span><b>typographic and motion language<\/b><span style=\"font-weight: 400;\"> that respected editorial standards, without mimicking them.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">We built accordingly.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Credits<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Art Direction\u2014Vladyslav Taran, Daria Tsehelna<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Web Design\u2014Daria Tsehelna<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Motion Design\u2014Ladamyra Kunytsia<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Web Development\u2014Ivan Shvindin, Olha Bryzhko<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Project Management\u2014Olha Syrotkina<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Scroll as Structure\u00a0<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">From the first frame, the site makes a decision: keep the user moving. Scroll replaces the sitemap. There are no dead ends, just a vertical rhythm that mirrors how Hyperion works in the field. Location to location. Scene to scene.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"hyp_01 HD\" src=\"https:\/\/player.vimeo.com\/video\/1136026343?dnt=1&amp;app_id=122963\" width=\"500\" height=\"334\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">For the design phase, Daria, who was responsible for UX\/UI design, worked entirely in Figma. The process, as she puts it, wasn\u2019t revolutionary, but it was meticulous. A core part of the work was sorting through hundreds of production stills, experimenting with layouts, and finding a rhythm that let the visuals speak without being overshadowed. The goal wasn\u2019t to design over the work, but to support it. Hyperion\u2019s old site had tucked their best photography behind generic frames; this one brings it forward. Loud images, quiet interface. The art direction was about restraint, not reduction.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">A Cinematic First Impression<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">The opening section is cinematic by design. A full-screen video, sand dunes, a model walking toward the camera at dusk. Not a showreel\u2014a statement of mood. Production lives in light and terrain, and this is what it looks like when done right. Typography sits over it like a masthead: large, cut-kerning, and unmissable. HYPERION spans the screen in all caps, flanked by a minimal service list on the left and contact cities on the right\u2014Los Angeles, New York, Miami, Palm Springs, London, Paris, Mexico City. The presence is global, but the interface is quiet.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"hyp_04 HD\" src=\"https:\/\/player.vimeo.com\/video\/1136026415?dnt=1&amp;app_id=122963\" width=\"500\" height=\"385\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">Scroll down, and you hit Featured Works\u2014a wide-format showcase with horizontal interactivity. Cases sit side by side like editorial spreads: glossy, sharp, textured. Hover, and each one swells slightly. A subtle zoom, like leaning closer to a lightbox. The rhythm is visual, but controlled. No carousel autoplay, no scroll-jack. Just you, your mouse, and the work. The Contact button appears right after\u2014deliberately placed before the partners section. Elegant sans-serif, all black on a soft white screen. Minimal by layout, maximal by visibility.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Motion That Responds, Not Distracts<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Motion design played a vital role in making the interface feel alive. Ladamyra led the animation work, starting with early concept motion and continuing through to the hover interactions seen throughout the site. All animation was created in After Effects, which gave the team full control over timing, scale, and transitions. One of the standout details: object resizing animations that preserve spacing between elements. It\u2019s a small touch\u2014technically simple, visually powerful\u2014that adds a layer of polish and depth without overwhelming the layout. The hover animations in particular add a tactile, responsive quality that makes the experience feel not only dynamic but deliberate.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"hyp_03 HD\" src=\"https:\/\/player.vimeo.com\/video\/1136026391?dnt=1&amp;app_id=122963\" width=\"500\" height=\"375\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n<h3><span style=\"font-weight: 400;\">Partners as Proof<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Next comes the grid: the brands they work with. No long-winded paragraphs about trust. No testimonials in quote marks. Just logos. Tommy Hilfiger, Google, Nike, Adidas, RCA, Cond\u00e9 Nast, Claire\u2019s, Benefit, Mavi, and more.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16842\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-scaled.png\" alt=\"\" width=\"2560\" height=\"1119\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-scaled.png 2560w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-300x131.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-1024x448.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-768x336.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-1536x671.png 1536w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-2048x895.png 2048w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.36-150x66.png 150w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<p><span style=\"font-weight: 400;\">All rendered in monochrome, perfectly aligned. Clean, factual, almost editorial in how it lets the names speak for themselves. Hyperion doesn\u2019t need to convince anyone, this section exists to confirm what\u2019s already implied: they\u2019re booked by the best.<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">Creative Artist Management<\/span><\/h3>\n<p><span style=\"font-weight: 400;\">Keep scrolling, and the tone shifts again. Now we\u2019re inside the creative machinery. The Creative Artist Management section reads like an agency directory, but with better art direction. Dark backdrop. Full-bleed hero image of a performer mid-motion, lit like a runway show or a still from an avant-garde short film. Overlaid text: <\/span><i><span style=\"font-weight: 400;\">Creative Artist Management<\/span><\/i><span style=\"font-weight: 400;\">. It\u2019s followed by links to service-specific subpages:<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Photography &amp; Motion<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Wardrobe<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Glam<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Creative<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Set Design<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Each link leads to its own space. The navigation remains lean, but behind it, there\u2019s depth. This isn\u2019t a brochure. It\u2019s an operational tool disguised as an editorial platform.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16848\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.47-2.png\" alt=\"\" width=\"1920\" height=\"973\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.47-2.png 1920w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.47-2-300x152.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.47-2-1024x519.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.47-2-768x389.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.47-2-1536x778.png 1536w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.46.47-2-150x76.png 150w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<h2><span style=\"font-weight: 400;\">Location Isn\u2019t Just Branding. It\u2019s Infrastructure.<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Further down, we get logistics. A yellow map-free grid of office locations: addresses, emails, cities. It\u2019s straightforward, legible, and geographically balanced. Each office gets the same visual weight. No city outshines another. The system treats Paris the same as Palm Springs\u2014because in production, the work matters more than the skyline.<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-16844\" src=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-scaled.png\" alt=\"\" width=\"2560\" height=\"1309\" srcset=\"https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-scaled.png 2560w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-300x153.png 300w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-1024x524.png 1024w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-768x393.png 768w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-1536x785.png 1536w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-2048x1047.png 2048w, https:\/\/blog.tubikstudio.com\/wp-content\/uploads\/2026\/01\/Screenshot-2026-01-13-at-20.45.55-150x77.png 150w\" sizes=\"auto, (max-width: 2560px) 100vw, 2560px\" \/><\/p>\n<h2><span style=\"font-weight: 400;\">The Stack Behind the Scroll<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The modularity was intentional. We built the site with Webflow, prioritizing reusability and maintenance without compromising craft. Every scroll section is a container. Every container has rules\u2014spacing, alignment, typographic behavior\u2014that make the whole thing hold together under pressure. Whether Hyperion is updating a new artist, adding a shoot, or launching a service, the CMS can take it.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"hyp_06 HD\" src=\"https:\/\/player.vimeo.com\/video\/1136026467?dnt=1&amp;app_id=122963\" width=\"500\" height=\"321\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">On mobile, everything adapts: layouts collapse, grids reflow, and scroll pacing adjusts. The design doesn\u2019t mimic desktop, it reinterprets it.<\/span><\/p>\n<p><iframe loading=\"lazy\" title=\"hyp_05 HD\" src=\"https:\/\/player.vimeo.com\/video\/1136026441?dnt=1&amp;app_id=122963\" width=\"500\" height=\"375\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe><\/p>\n<p><span style=\"font-weight: 400;\">And the load speed is lightweight enough to run smoothly on spotty Wi-Fi in the middle of a Mexico City casting call. Because good design isn\u2019t about how it looks in the studio. It\u2019s how it performs in the field.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Final Word<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">The Hyperion website isn\u2019t flashy. It\u2019s <\/span><i><span style=\"font-weight: 400;\">functional with finesse<\/span><\/i><span style=\"font-weight: 400;\">. Built for people who don\u2019t have time to dig. Built for teams who know what a crew call looks like. Built for brands who need to move fast, think visually, and trust their vendors.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">It\u2019s a production tool disguised as a design object. A scrollable portfolio that respects the time and intelligence of its users. And a case study in what happens when content strategy, interface design, and operational logic align.<\/span><\/p>\n<h2><span style=\"font-weight: 400;\">Want more?<\/span><\/h2>\n<p><span style=\"font-weight: 400;\">Read other case studies from the Tubik team:<\/span><\/p>\n<p><a href=\"https:\/\/blog.tubikstudio.com\/case-study-personal-website-for-entrepreneur\/\">Case Study: Adam Braun. Creating Personal Website for Entrepreneur<\/a><\/p>\n<p><a href=\"https:\/\/blog.tubikstudio.com\/hotelcard-illustrations-digital-art-user-experience\/\">Case Study: HotelCard Service Illustrations. Digital Art for User Experience<\/a><\/p>\n<p><a href=\"https:\/\/blog.tubikstudio.com\/case-study-identity-product-design-financial-app\/\">Case Study: Serra. Identity and Product Design for Financial App<\/a><\/p>\n<p><a href=\"https:\/\/blog.tubikstudio.com\/granola-brand-packaging\/\">Case Study: Graneri. Artistic Granola Brand Packaging<\/a><\/p>\n<p><a href=\"https:\/\/blog.tubikstudio.com\/case-study-mascot-design-for-ecommerce\/\">Case Study: Lagerby Llama. Mascot Design for Ecommerce<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How do you build a website for a production team that works between Soho and CDMX, dusk and deadline? We designed a modular, cinematic, and scroll-native experience that mirrors how Hyperion moves\u2014from scene to scene.<\/p>\n","protected":false},"author":10003,"featured_media":17404,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[648,4,9],"tags":[47,533,57,647,100,123,127,138,147,212,336,440,447,457,462,20,463,41,502,44,503],"coauthors":[634],"class_list":["post-16838","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-web-development","category-case_study","category-ui_ux","tag-branding","tag-web-design","tag-case-study","tag-page-design","tag-design","tag-design-for-business","tag-design-for-marketing","tag-design-process","tag-design-studio","tag-graphic-design","tag-motion-design","tag-tubik","tag-tubik-studio","tag-ui","tag-ui-design","tag-app-design","tag-ui-design-article","tag-brand-design","tag-ux","tag-brand-identity","tag-ux-design"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - 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