{"id":11812,"date":"2021-11-29T17:24:29","date_gmt":"2021-11-29T17:24:29","guid":{"rendered":"https:\/\/blog.tubikstudio.com\/?p=11812"},"modified":"2025-10-24T11:28:07","modified_gmt":"2025-10-24T11:28:07","slug":"website-design-marketing-marketplace","status":"publish","type":"post","link":"https:\/\/tubikstudio.com\/blog\/website-design-marketing-marketplace\/","title":{"rendered":"Case Study: Mayple. Website Design for Marketing Marketplace"},"content":{"rendered":"

A new creative story is up: welcome to check the case study on website design for Mayple, the marketplace helping businesses find and hire well-vetted marketing specialists.<\/p>\n

Project<\/h2>\n

Mayple is the creator of a fully-managed marketing services marketplace designed to help businesses work with experts best suited to their needs and goals.<\/p>\n

The task was to create a new website design, intuitive and straightforward, to effectively tell the target audience about the service’s advantages and help expand sales. The work done includes the UX and UI stages with implementation on the Webflow<\/a> platform.<\/p>\n

The creative team from the Tubik side included Vladyslav Taran, Denys Koloskov, Alexey Dubrov, Olga Krasnokutskaya, Marina Solomennykova, and Ira Shaposhnyk.<\/p>\n

\"mayple<\/p>\n

Web Design<\/h2>\n

Working on user experience for the Mayple website, the creative team was focused on delivering a clean, intuitive, and clear design that helps to quickly engage visitors and present the core benefits of the service for them.\u00a0Most pages are based on light and airy background, solid visual hierarchy, and readable typography to make it easy for visitors to scan the pages. Core navigation is put into the website header<\/a> together with the call-to-action button instantly noticeable due to color contrast.<\/p>\n

Another interesting point to mention is brand identity integration into web design. Except for featuring the brand logo in the header to make it seen immediately and also apply external consistency<\/a> with the pattern of getting visitors back to the home page by clicking the logo in the header, designers also added the shapes echoing the brand sign on the website pages this way supporting the integrity of visual identity.<\/p>\n

The above-the-fold area of the home page features the bold tagline enabling the visitor to catch the idea of the service in no time, the search field<\/a> as the primary call-to-action element echoing the same in the header, and checkboxes marking core benefits. The right part of the page presents the animated slider giving the idea of choosing the experts, showing their profiles supported with prominent photos. In addition, this part of the page features the contrasting block featuring the service’s clients to increase trust.<\/p>\n